Copywriter/Proof Reader 5

Smartek21

Oakland, CA

JOB DETAILS
SKILLS
Agile Programming Methodologies, Calendar Management, Campaigns, Case Management, Content Development, Content Management, Copy Writing, Corporate Communications, Corporate Messaging, Editing, Embedded Systems, Healthcare, Industry/Trade Analysis, Interviewing Skills, Journalism, Leadership, News Reporting, Psychiatry and Mental Health, Public Health, Reporting Skills, Storytelling, Strategic Planning, Writing Skills
LOCATION
Oakland, CA
POSTED
9 days ago
Day to Day Responsibilities
(Being thorough in this section will allow the suppliers to pre-identify candidates more accurately.)







News Center Freelance Writer / Reporter / Journalist (Contract Role)
Role Summary
This freelance role provides independent, journalistic style reporting and storytelling for Cross of California s News Center. The contractor brings high level media expertise, a neutral external perspective, and the ability to conduct executive level interviews and produce publish ready stories on tight, ad hoc timelines. Work is assigned project by project and is performed independently, without the functions, obligations or institutional knowledge expected of full time Corporate Communications employees.
Primary Responsibilities (Freelance / Contractor)
" Produce News Center stories on diverse topics including public health, social justice issues, healthcare reform, innovation and major business initiatives using a conversational, journalistic voice distinct from internal Corporate Communications writing.
" Conduct independent interviews with senior executives, subject-matter experts and external stakeholders, maintaining a professional, third party reporter posture that differs from staff driven internal messaging or employee communications.
" Generate and pitch story ideas proactively , based on industry news and trends, national and California healthcare topics, public sentiment and noteworthy external events. This ideation is research based and independent, unlike internal strategy driven editorial calendars.
" Provide ad hoc writing and editing support for select Corporate Communications initiatives and reports only as needed and without owning ongoing programs or internal workflows (e.g., supporting elements of BlueSky Youth Mental Health Survey coverage).
" Complete project-based writing assignments at the level of depth and specificity reasonably requested by Cross of California, without ongoing operational responsibilities or embedded team functions.
Required Expertise (Freelancer Specific)
" Minimum 10 years of professional journalism experience , including long form reporting, interviewing and feature-style storytelling typically found in magazines or high quality news publications.
" Proven ability to interview senior executives , C suite leaders and high profile stakeholders with confidence and rapport an advanced skill set not required for standard internal communications roles.
" Experience maintaining editorial independence , adhering to journalistic standards and producing content that reflects an external, neutral perspective rather than corporate or employee communications priorities.
" Ability to quickly assimilate complex healthcare topics and translate them into accessible, media ready narratives for a broad public audience.
How This Role Differs From Cross Employee Roles
To support classification as an independent contractor, the below distinctions are important to note:
Freelance Functions (This Role)
  • Provides independent journalism, not internal corporate messaging
  • Works on distinct, ad hoc assignments only
  • Maintains editorial separation from internal leadership and teams
  • Supplies external voice and expertise unavailable within internal staff
  • Does not participate in strategy development, planning cycles or internal communications programs
  • Brings a highly specialized, hard to-recruit journalism background
Full Time Corporate Communications Functions (Employees)
  • Develop strategic messaging, campaigns and internal/external communications plans
  • Manage recurring content calendars and long term programs
  • Align communication outputs with business priorities and leadership direction
  • Partner across departments, participate in internal meetings and manage approvals
  • Represent Cross as employees rather than independent storytellers

Required Skills (top 3 non-negotiables ): Preferred Skills (nice to have)
Agile Experience 2 Years minimum Ex: Case Management Experience 3+ years
Journalism experience 1. Interest in health and wellness
Writing 2. Previous work with executive level
Reporting 3. Corporate communications experience

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About the Company

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Smartek21