Creative Operations Manager - Marketing - Lakeland

The Creative Operations Manager guides creative-led initiatives from concept through final delivery by managing resource capacity, defining

milestones, developing timelines, and removing operational roadblocks. This role supports the Creative team by providing structure, communication, and accountability across projects, enabling creative leaders and operations partners to focus on strategic and creative priorities while ensuring work is delivered efficiently and effectively. This role assists with resource planning, capacity management, creative process optimization, and training to enhance the productivity of the Creative team.

Additional Responsibilities

• Manage non-campaign, creative-led projects by assigning work based on bandwidth and expertise, developing realistic timelines, establishing deliverables, and overseeing completion and delivery.
• Support creative resourcing, capacity planning, and utilization using Workfront and other available data sources to identify bandwidth needs and forecast congestion points.
• Lead or coordinate Creative activities such as Retail Operations Conference support, Creative department meetings, brand updates, logo redesigns, creative audits, creative case studies, award submissions, and quarterly creative reviews.
• Serve as the primary liaison between Creative project stakeholders by providing updates, managing expectations, setting agendas, and facilitating collaboration.
• Assist with select outsourced agency work, including coordination of deliverables and timelines, socializing assets for review and approval, consolidating feedback, and ensuring final assets are delivered on time.
• Develop or refine workflows and processes for Creative teams in partnership with Marketing Operations leadership.
• Create SOPs, templates, forms, and tools that streamline routine tasks, requests, and Creative operations.
• Develop and lead training through decks, videos, and/or in-person sessions, when appropriate.