Greystone Roofing & Construction is a leading expert in both commercial and residential roofing, offering exceptional craftsmanship and customized solutions to meet the unique needs of our clients. As licensed insurance adjusters and experienced roof inspectors holding commercial and residential RCAT licensing, we provide unmatched expertise in managing insurance claims and ensuring superior quality roof installations. Our commitment is to deliver a seamless and reliable experience that safeguards homes and businesses alike. We are currently seeking a highly skilled CRM Director to join our dynamic team. The CRM Director will play a pivotal role in driving our customer relationship management strategies, optimizing client engagement, and supporting our mission to provide top-tier roofing solutions. This position requires a forward-thinking leader who can leverage data-driven insights and CRM tools to enhance customer satisfaction, streamline communication processes, and contribute to the overall growth of Greystone Roofing & Construction. If you are passionate about cultivating strong customer relationships and have the expertise to lead CRM initiatives with precision, we invite you to bring your talents to our reputable and growing company.
Responsibilities
Develop and implement comprehensive CRM strategies to improve customer engagement and retention.
Oversee the management and optimization of CRM platforms and tools.
Collaborate with sales, marketing, and service teams to align CRM initiatives with business goals.
Analyze customer data and feedback to identify trends, opportunities, and areas for improvement.
Lead the training and development of staff on CRM best practices and software usage.
Monitor and report on CRM performance metrics to senior management.
Manage CRM-related projects, ensuring timely delivery and successful execution.
Requirements
Proven experience in CRM management, preferably within the construction or roofing industry.
Strong knowledge of CRM platforms such as Salesforce, HubSpot, or similar tools.
Excellent analytical skills with the ability to interpret complex customer data.
Demonstrated leadership abilities in managing cross-functional teams.
Exceptional communication and interpersonal skills.
Ability to develop strategic plans and execute them effectively.
Bachelor’s degree in Business Administration, Marketing, Information Technology, or related field.