Demand Generation Lead (Remote)

Maker

Burlingame, California(remote)

JOB DETAILS
SKILLS
Campaigns, Custom Media, Customer Relationship Management (CRM) Systems, Demand Generation, Detail Oriented, Email Campaign, Email Management/Administration, Email Software, Lead Generation, Market Segmentation, Marketing, Marketing Automation Software, Marketing Plan, Marketing Strategy, Online Marketing, Organizational Skills, Podcasting, Presentation/Verbal Skills, Product Marketing, Product Strategy, Sales Qualification, Salesforce.com, Software as a Service (SaaS), Startup, Strategic Planning, Webinar, Website Conversion, Writing Skills, eCommerce
LOCATION
Burlingame, California
POSTED
30+ days ago
Role Overview 
  • Create a robust marketing plan, working closely with key stakeholders.
  • GTM strategy planning.
  • Segment the market and develop a plan to acquire new clients using innovative online channels.
  • Creating and scaling up outbound strategy.
  • Creating successful ABM campaigns.
  • Experience with email automation tools like outreach.io and CRM tools like Salesforce.
  • Optimize our marketing automation and lead nurturing processes through email, content, and social channels.
  • Manage various email campaigns, including the template designs, calls-to-action, and content used in our email campaigns. 
  • Grow new leads, including marketing-qualified leads, by converting site traffic through calls-to-action, landing pages, and lead generation content.

Must Have 
    • Willingness to work in high-paced startup environment.
    • Experience working with early-stage startups and in martech/ecommerce domain.
    • Strong attention to detail.
    • Must have done online events like webinars and podcasts.
    • Good organization and planning skills.
    • Excellent written and verbal communications skills.
    • Excellent attitude and desire to learn.
    • Must have experience designing digital marketing, content marketing, SaaS product marketing strategies for startups.

Location of workEST/PST (Remote)


About the Company

M

Maker