Designer

We are seeking a skilled Designer to join this expanding team. This role is primarily focused on marketing and promotional creative for Hallmark+, our rapidly growing streaming service, with additional opportunities to support in-app UI design as needed. The Designer will also occasionally support Hallmark Channel initiatives. The ideal candidate is a creative thinker and strong collaborator with a passion for digital marketing, SVOD branding, and visual storytelling.

This position is centered on creating marketing-led, digital-first design assets in support of Hallmark+, while also contributing to select platform design and in-app UI needs. The designer will partner closely with the Creative Director and collaborate with teams across marketing, product and design.

The salary range for this job is between $62,200-$83,000. Salary rate will take into consideration several factors including location.

ESSENTIAL DUTIES AND RESPONSIBILITIES

• Design and deliver marketing and promotional assets for Hallmark+, including SVOD artwork, hero imagery, partner platform designs, seasonal and campaign-based creative, and email marketing components

• Execute work with a high level of attention to detail, ensuring accuracy, polish, and consistency across all deliverables

• Support brand-forward storytelling and visual consistency across all marketing touchpoints

• Contribute to in-app UI and platform design as needed, supporting layouts, components, and visual refinement within established design systems

• Collaborate with partners across marketing, product, and content to translate creative direction into effective digital assets

• Occasionally support marketing or brand needs for Hallmark Channel

• Adapt and extend existing brand systems across marketing and product use cases while maintaining consistency

• Balance longer-term campaign work with short-term, fast-turn marketing requests

• Manage multiple projects efficiently while meeting deadlines in a fast-paced environment

• Work independently while actively contributing to a collaborative creative team

• 2+ years of experience in digital design

• Undergraduate degree with a major in Graphic Design, Visual Design, or a related field

• Strong interest or experience in digital marketing creative, SVOD branding, or streaming-focused design

• Proficiency in Adobe Creative Suite

• Foundational experience with Figma, including editing existing files, working within shared design systems, and collaborating with other designers and cross-functional partners

• Solid understanding of digital design fundamentals such as layout, hierarchy, and visual consistency

• Strong typography, layout, and visual storytelling skills for digital and marketing environments

• Experience with digital image production, retouching, and asset optimization

• Proficiency in Microsoft Office (Word, Excel, Outlook, PowerPoint)

• Comfortable troubleshooting basic technical and file-management issues

• Ability to work within established brand guidelines and design systems

• Strong organizational and communication skills

• Responds with a positive, “can-do” attitude to tight deadlines and creative feedback

• Demonstrates interest in digital marketing trends, streaming platforms, and evolving SVOD experiences

• Clear and proactive communicator who seeks alignment and clarity when collaborating across teams