Digital Content Analyst

Aditi Consulting

St. Paul, MN

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JOB DETAILS

SALARY

$33.78–$33.78 Per Hour

SKILLS

Agriculture, Analysis Skills, Artificial Intelligence (AI), Automotive Automation, Brand Marketing (Branding), Business Growth, Business Support, Campaigns, Communication Skills, Consulting, Content Development, Content Management, Cross-Functional, Custom Media, Customer Support/Service, Customer/Client Research, Data Analysis, Develop and Maintain Customers, Market Entry Strategy, Marketing, Materials Management, Messaging Technology, Online Marketing, Performance Analysis, Performance Management, Process Improvement, Product Management, Product Programs, Product Support, Product/Service Launch, Promotional Programs, Purchasing/Procurement, Sales, Short Messaging Service (SMS), Speech Technology, State Laws and Regulations, Support Documentation, Team Player, Technical Writing, Telephony, Usability Engineering, User Interface/Experience (UI/UX), Web Analytics, Website Conversion, Website Management, eCommerce

LOCATION

St. Paul, MN

POSTED

2 days ago

Payrate: $33.78 - $33.78/hr.

Summary:
The role involves optimizing Sentera's e-commerce platform, customer support resources, and primary web properties to enhance digital performance, usability, customer engagement, and user experience. This position will focus on developing and maintaining marketing content, analyzing digital content effectiveness, and driving website enhancements to support business growth objectives. The role requires collaboration with various teams to create targeted content and digital experiences that promote product adoption and expand brand awareness.

Responsibilities:

Optimize Digital Properties: Improve e-commerce platform, customer support resources, and website experiences to enhance usability, engagement, conversion rates, and digital performance.
Develop Customer and Dealer Content: Create and manage marketing materials, product content, training resources, and support documentation for customer and dealer success.
Analyze and Improve Content Performance: Monitor analytics to identify opportunities, measure effectiveness, and implement data-driven improvements.
Support Product Growth Initiatives: Develop content and digital campaigns to drive adoption and sales of products while supporting go-to-market strategies.
Collaborate Across Functional Teams: Work with marketing, sales, product management, and technical teams to ensure content accuracy and alignment with growth goals.
Other job duties as assigned.

Qualifications:

Content creation and digital marketing expertise.
Website, e-commerce, and user experience optimization.
Data analysis and performance reporting.
Strong communication and cross-functional collaboration skills.
3 years in content marketing, digital marketing, or web content management.
Experience managing website content and marketing materials.
Proven ability to use analytics to improve customer engagement and business results.

Skills:

Experience optimizing e-commerce platforms, websites, and digital customer journeys.
Strong understanding of SEO, web analytics, and conversion rate optimization.
Experience creating content for technical, software, or agricultural technology products.
Experience supporting product launches, dealer networks, and go-to-market initiatives.
Ability to translate customer insights and data into actionable content and business recommendations.

Pay Transparency: The typical base pay for this role across the U.S. is: $33.78 - $33.78/hr. Non-exempt positions are eligible for overtime at a rate of 1.5 times the base hourly rate for all hours worked in excess of 40 in a work week, or as required by state or local law. Final offer amounts, within the base pay set forth above, are determined by factors including your relevant skills, education and experience. Full-time employees are eligible to select from different benefits packages. Packages may include medical, dental, and vision benefits, health savings accounts with qualified medical plan enrollment, 10 paid days off, 3 days paid bereavement leave, 401(k) plan participation with employer match, life and disability insurance, commuter benefits, dependent care flexible spending account, accident insurance, critical illness insurance, hospital indemnity insurance, accommodations and reimbursement for work travel, and discretionary performance or recognition bonus. Sick leave and mobile phone reimbursement provided based on state or local law.

Consent to Communication and Use of AI Technology: By submitting your application for this position and providing your email address(es) and/or phone number(s), you consent to receive text (SMS), email, and/or voice communication whether automated (including auto telephone dialing systems or automatic text messaging systems), pre-recorded, AI-assisted, or individually initiated from Aditi Consulting, our agents, representatives, or affiliates at the phone number and/or email address you have provided. These communications may include information about potential opportunities and information. Message and data rates may apply. Message frequency may vary.
You represent and warrant that the email address(es) and/or telephone number(s) you provided to us belong to you and that you are permitted to receive calls, text (SMS) messages, and/or emails at these contacts. You also acknowledge and agree to Aditi Consulting LLC’s use of AI technology during the sourcing process, including calls from an AI Voice Recruiter. AI is used solely to gather data and does not replace human-based decision-making in employment decisions. Calls may be recorded.

Consent is not a condition of purchasing any property, goods, or services. You may revoke your consent at any time by replying “STOP” to messages or by contacting

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About the Company

Aditi Consulting

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