Digital Experience Coordinator

SCRAM Systems

Durham, NC

JOB DETAILS
SKILLS
Adobe Product Family, Application Programming Interface (API), Auditing, Communication Skills, Content Management, Content Management Systems (CMS), Content Structure, Cross-Functional, Customer Conversion, Data Analysis, Data Management, Data Quality, Detail Oriented, Google Analytics, Identify Issues, Marketing, Mock Up, Multiplatform/Cross-Platform, Online Marketing, Organizational Skills, Physical Demands, Presentation/Verbal Skills, Qualitative Research, Quality Metrics, Quantitative Research, Requirements Management, Search Engine Optimization (SEO), Structured Data, Taxonomies, Technical/Engineering Design, Time Management, User Experience Design (UXD), User Interface/Experience (UI/UX), Web Analytics, Web Design, Website Optimization, Writing Skills
LOCATION
Durham, NC
POSTED
4 days ago

Job Summary:

The Digital Experience Coordinator is responsible for managing and improving our digital presence across location data platforms, content systems, and user-facing websites. This role sits at the intersection of data accuracy and UX optimization — serving as a key contributor to how users discover, navigate, and engage with our brand online.

This is an excellent opportunity for someone early in their career who is eager to take full ownership of the user experience and performance of our websites. The ideal candidate is detail-oriented, intellectually curious, and comfortable moving between designing intuitive web experiences and analyzing site data to drive a conversion-oriented user experience.

Duties/Responsibilities:


Location Data & Yext Operations

  • Own and maintain location data across all listing's platforms, with Yext as the primary tool

  • Audit listings for accuracy, consistency, and completeness on an ongoing basis

  • Troubleshoot data discrepancies and coordinate corrections across platforms

  • Monitor listings health and report on key data quality metrics

Headless CMS & Content Implementation

  • Implement and manage content updates within our headless CMS environment

  • Serve as a bridge between content stakeholders and the development team, translating requirements into structured content entries

  • Maintain content taxonomies, templates, and component libraries within the CMS

  • Ensure content is published accurately and on schedule across all relevant digital channels

User Journey Optimization & Website UX

  • Assist in mapping and analyzing user journeys to identify friction points and opportunities for improvement

  • Collaborate cross functionally with content, brand, and product teams to better the user experience of our websites.

  • Monitor behavioral data and surface insights to inform UX decisions

  • Contribute to the development of UX best practices and documentation

User Testing & Research

  • Plan and facilitate user testing sessions and one-on-one interviews

  • Synthesize qualitative and quantitative research findings into clear, actionable recommendations

  • Help build and maintain a lightweight internal UX research practice over time

  • Document and share research findings with relevant stakeholders

Web Design

  • Lead the creation of mockups, page layouts, and visual assets using design tools such as Figma

  • Support the visual consistency of web properties in alignment with brand guidelines

  • Collaborate with developers during the design-to-build handoff process


Keyword: Digital Experience Coordinator
Required Experience:

Skills/Abilities: Required

  • 0-2 years of experience in digital marketing, web content, UX, or a related field

  • Familiarity with CMS platforms; exposure to headless or API-driven architectures is a plus

  • Basic understanding of UX principles and user-centered design thinking

  • Strong attention to detail with the ability to manage and audit structured data

  • Clear written and verbal communication skills, including the ability to synthesize and present research findings

  • Comfortable working cross-functionally with content, design, and technical teams

Preferred

  • Experience with Yext or similar location/listings management platforms

  • Hands-on experience conducting user interviews or usability testing

  • Proficiency in design tools such as Figma or Adobe XD

  • Familiarity with analytics tools (Google Analytics, Hotjar, or similar)

  • Understanding of local SEO principles and structured data/schema markup

  • Exposure to front-end concepts (HTML/CSS) is a bonus, though not required

Education and Experience:
Bachelors Degree in Marketing, UX Design, Web Design and 1-2 years of experience with UX Design, Web Design, or Web Data Management.

Physical Requirements (With or without reasonable accommodation):

  • Sitting: 100%

*** All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.



From: SCRAM Systems

About the Company

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SCRAM Systems