Digital Marketing Coordinator

Essential Duties and Responsibilities: 

Campaign Coordination & Execution  

• Support the coordination and execution of marketing campaigns across multiple channels  
• Help manage timelines, deliverables, and approvals to ensure campaigns launch on schedule  
• Assist in organizing briefs, assets, and campaign details across teams  
• Support quality checks (links, tracking, creative, copy) before campaigns go live  

Email & SMS Marketing  

• Coordinate with Creative and Copy teams to gather assets and ensure alignment  
• Help maintain the campaign calendar and ensure deadlines are met  
• Support A/B testing and basic reporting  
• Coordinate with CRM agency on execution and timelines  

Paid Media  

• Support the execution of paid media campaigns across platforms (Meta, Google, TikTok)  
• Assist with organizing creative briefs and asset delivery  
• Help monitor campaign performance and flag any issues  
• Support campaign setup QA (links, UTMs, naming conventions)  
• Coordinate with external agencies to ensure smooth execution  

SEO & Affiliate  

• Support coordination with SEO and Affiliate partners/agencies  
• Assist with content briefs and ensure assets are delivered on time  
• Help track deliverables and timelines  
• Support basic reporting and performance tracking 

Knowledge, Skills & Abilities:  

Education & Experience  

• Bachelor’s degree in Marketing, Communications, Business, or a related field  
• Internship or academic experience in digital marketing, e-commerce, or analytics is a plus  

Skills & Tools  

• Strong interest in digital marketing (Email, Paid Media, SEO, Affiliate)  
• Basic familiarity with marketing tools (e.g., email platforms, Google Analytics, ad platforms) is a plus  
• Comfortable working with data and learning new tools  

Soft Skills  

• Highly organized with strong attention to detail  
• Strong communication skills (written and verbal)  
• Ability to manage multiple tasks in a fast-paced environment  
• Proactive attitude and willingness to learn  
• Strong sense of ownership and accountability for tasks 

Work Environment:   The work environment is indoors in a professional office environment.  The floor surfaces are carpeted in office areas and conference rooms with vinyl floor covering typical in hallways, break rooms and computer rooms.  

Work Hours: The work schedule is 5 days per week, 8 hours per day.  Initial start time may vary, with work hours typically from 8am-5pm.  Work hours and shifts are subject to change depending on operating business conditions and needs. The position resides in Orange County but is hybrid with 2 days being remote work. 

Physical and Mental Demands: Sedentary, exerting up to 10 pounds of force occasionally, or negligible amounts of force frequently, to move objects. This job also requires constant sitting. Constant use of the upper extremities is required to reach, handle, and position tools and equipment.  The employee must know and follow proper safety protocols and maintain a professional and polished appearance.   

Supervisory Responsibilities:   None