Digital Marketing Coordinator

JOB SUMMARY

The Digital Marketing Coordinator supports the Marketing Manager in executing day-to-day digital marketing activities across Northern One Hour Heating & Air, Northern Benjamin Franklin Plumbing, and Northern Mister Sparky Electric. This role is hands-on and execution-focused in creating and publishing content, managing social media, responding to reviews, sending email campaigns, and keeping our marketing calendar on track. The ideal candidate is organized, creative, and takes pride in doing great work every single day.

ESSENTIAL FUNCTIONS

Must fit Northern Core Values:

• Our Northern Family: We work as a team, care for one another, and have fun.
• Help Others: We are passionate about helping others.
• Do the Right Thing: Were not perfect, but we always do whats right.
• Eager to Grow & Learn: Always reaching and growing to master our craft.
• Execute the content calendar across all three brands. Publishing blogs (2/month per brand), social media posts (20+ per month per brand), and email newsletters on schedule.
• Manage and grow all social media channels including Facebook, Instagram, and Google Business Profile with consistent brand voice and active engagement.
• Monitor and respond to all online reviews across Google, Facebook, and Yelp in a timely and professional manner.
• Utilize PulseM to monitor review request delivery and flag any issues to the Marketing Manager.
• Build and send monthly email marketing campaigns using the approved calendar and templates.
• Maintain and update the content and campaign calendar in the marketing platform and keeping all tasks current and on time.
• Coordinate marketing materials, branded assets, and promotional items for field staff and events.
• Review and approve all print proofs before production.
• Set technicians up in PulseM and capture technician bios and headshots.
• Take Photos / Video for Social Media Content.
• Track and report on content performance and social media engagement to the Marketing Manager weekly.
• Collaborate with the Marketing Manager, General Managers, and field teams to gather content ideas that reflect real job expertise
• Attend and participate in Marketing L-10 meetings.
• Other duties as assigned.

QUALITIES FOR SUCCESS

• Highly organized with the ability to manage multiple tasks, deadlines, and brands at the same time.
• Creative and confident in writing blogs, captions, and emails.
• Positive, professional, and a great team player.
• Self-motivated and able to work independently once given direction.
• Strong attention to detail.
• People-oriented and passionate about community and customer experience.
• Comfortable in a fast-paced environment where priorities can shift.
• Dedicated to learning and growing in the craft of digital marketing.
• Acts with integrity and honesty at all times.

MINIMUM TRAINING, EXPERIENCE AND KNOWLEDGE REQUIRE

• Bachelors degree in Marketing, Communications, Advertising, or a related field preferred.
• Minimum 1-2 years of experience in a marketing or social media role.
• Comfortable managing social media platforms: Facebook, Instagram, and Google Business Profile.
• Experience with email marketing platforms such as Mailchimp or Constant Contact.
• Proficiency in Canva and/or Adobe Creative Suite (Photoshop, InDesign).
• Experience with project management tools.
• Familiarity with Google Analytics or similar reporting tools is a plus.
• Knowledge of the home services industry is a plus.
• Proficiency in Microsoft Office (Word, Excel, Outlook).
• Willing to invest in ongoing self-development and professional growth.
• Must pass a background check and drug screen.

Compensation: $24.00 - $28.00 per hour

Join Northerns One Hour Team!

Northerns One Hour Heating & Air Conditioning proudly services the Minneapolis and North Metro area! We have been providing exceptional service since 1990 and are passionate about helping others and working as a team. At Northerns One Hour Heating we live by our Code of Ethics , We Believes, and our Core Values!

We are looking for rockstar employees who are just as passionate as we are and match our Core Values.

Northerns Core Values!

• Our Northern Family: We work as a team, care for one another, and have fun.
• Help Others: We are passionate about helping others.
• Do the Right Thing: Were not perfect, but we always do whats right.
• Eager to Learn & Grow: Always reaching and growing to our master craft.

We want to make joining our team as easy as possible. Our team members are the most valuable assets in our organization. It's true, our employees come first! How do we prove it? First things first.

• Pay: We believe the best performers deserve the best pay. That's why we want to pay YOU the best competitive rate.

• Flexibility: We want YOU to have time for the most important things in your life. Our scheduling is flexible. Find out how we do it.

• Career Path: We offer you an unlimited future with our world class training programs. Our training programs include Technical Training, Virtual technical training, communications, sales, and more! If you are serious about your career and want to learn from the best in the industry apply today!

So, if you have a great attitude and a strong work ethic, and are someone who takes pride in the work you do, then we want to hear from you!

Each franchise location is independently owned and operated by a franchisee. Your application will go directly to the franchisee, and all hiring decisions will be made by the management of this franchisee. The franchisee sets their own compensation and benefits. All inquiries about employment, benefits, scheduling, and compensation at this franchise should be made directly to the franchise location, and not to One Hour Heating and Air Conditioning Corporate.