Monkee-Boy is seeking an experienced Digital Marketing Director to lead ongoing marketing strategyand oversee executionfor our growing digital marketing agency.Monkee-Boy is a digital strategy and execution company on a mission to help businesses thrive in the wild web. Wecreate and grow compelling, accessible, and effective digital experiences for sophisticated organizations and focus on building long-term relationships—both with our clients and our team. We believe in treating people as individuals, maintaining open communication, and creating an environment where everyone can do their best work.This is a pivotal role for someone who thrives on developing comprehensive marketing strategies, managing multi-channel campaigns, and building scalable processes. You'll be responsible for ensuring clients achieve measurable growth through our sprint-based delivery model while managing a hybrid team of in-house specialists and contractors. This role is positioned to grow into VP of Operations as we scale.Does this sound like you? You're a strategic thinker who can also roll up your sleeves and execute. You understand the "why" behind marketing strategies and can translate that into actionable plans and measurable results.You have deep expertise in digital marketing across multiple disciplines - SEO, PPC/Paid Media, content strategy, analytics, conversion optimization, and marketing automation. You know how these pieces work together to drive business results.You're a natural leader and mentor who enjoys developing talent, refining processes, and building systems that scale. You've successfully managed client relationships and internal teams.You practice active listening and can unpack complex client needs, translating business objectives into marketing strategies. You handle client concerns with empathy and urgency while protecting team processes and company policies.You're equally comfortable presenting to C-suite executives as you are training junior team members. You can explain technical marketing concepts to non-technical audiences and make data-driven recommendations that clients understand and trust.You have an ownership mindset - you see opportunities before they become problems, you document processes, you look for efficiencies, and you take initiative without waiting to be told.You're endlessly curious about marketing trends, testing methodologies, and what drives results across different industries and business models.Things you'd do: Strategic Leadership (40%) Develop comprehensive quarterly marketing strategies for all client accountsLead client strategy sessions and quarterly business reviewsCreate and maintain service delivery playbooks for all five service categoriesDesign custom sprint combinations to achieve each client's specific goalsIdentify growth opportunities within existing accountsEnsure strategies align with each client's industry, competition, and target audienceExecution Oversight (30%) Plan and allocate monthly marketing sprints across all accountsManage sprint execution through a hybrid team of employees and contractorsEnsure consistent quality standards across all deliverablesMonitor sprint completion rates and delivery timelinesCoordinate between service areas for integrated campaign deliveryOversee implementation of website, content, SEO, and local marketing initiativesTeam & Contractor Management (20%) Build and manage a network of reliable freelance contractorsAssign sprints to appropriate team members based on expertiseConduct weekly check-ins with core contractorsReview and approve contractor deliverablesMentor in-house team members on strategy and best practicesFoster collaboration between in-house staff and contractorsPerformance & Optimization (10%) Establish KPIs and success metrics for each clientAnalyze campaign performance across all channelsPrepare monthly and quarterly performance reportsIdentify optimization opportunities and testing prioritiesLead conversion rate optimization initiativesPresent results and recommendations to clientsJob Requirements Experience 6+ years of digital marketing experience with progressive responsibility4+ years in an agency environmentProven track record managing multi-channel campaigns for SMB clientsExperience with local service businesses (HVAC, plumbing, legal, medical, home services)Demonstrated success in improving lead generation and conversion ratesPortfolio of successful client campaigns with measurable resultsTechnical Skills Website/UX: Understanding of CRO, Core Web Vitals, and user experience principlesSEO Expertise: Technical SEO, local SEO, content optimization, link buildingContent Marketing: Content strategy, buyer journey mapping, email marketingLocal Marketing: Google Business Profile optimization, review management, citationsPaid Media Management: paid search, paid social, display, retargeting, PerformanceMaxAnalytics/Reporting: GA4, Google Search Console, call tracking, attribution modeling, Looker Studio ReportsStrategic Capabilities Ability to develop comprehensive, multi-channel marketing strategiesExperience with marketing campaign/sprint planning and executionStrong understanding of local service business models, lead generation and customer acquisitionCapability to translate business goals into actionable marketing plansExperience managing budgets and allocating resources effectivelyLeadership & Communication Excellent client presentation and communication skillsAbility to manage and motivate hybrid teams (in-house and remote contractors)Strong project management and organizational abilitiesExperience leading client strategy sessions and QBRsComfort with ambiguity and building processes from scratchPreferred Qualifications Google Ads Certification and experience managing PPC campaignsExperience with marketing automation platforms (HubSpot, ActiveCampaign, MailChimp)Knowledge of technical SEO and website development basicsPrevious experience building and scaling agency operationsTrack record of creating SOPs and training materialsLocation Our leadership team and 1/2 of our staff are basedin Austin, TX. The rest of our full-time team is US-based but fully remote. Though we are comfortable with this position being fully remote for the right candidate, our order of preference would be Central Texas, then Texas, then CST, then EST.Compensation Up to $130K in Annual SalaryAnnual Profit Sharing ProgramFull Benefits Package - Health, Vision, Dental401K Matching (up to 3%)Short Term Disability$50K Life Insurance15 Days PTO/year + Extra days between Christmas & New YearsApply Today! We want to see how you think, how you communicate, and the results you've achieved. To apply, please send your resume, a cover letter explaining why you're the right fit for this role, 2-3 case studies or examples of marketing strategies you've developed/executed AND answers to the questions belowto jobs@monkee-boy.com .Describe a time when you took over a client relationship or department that needed improvement. What was your approach, and what were the results?What's your philosophy on balancing strategic thinking with tactical execution, especially when wearing multiple hats?How do you approach building processes and documentation while also moving quickly to serve clients?What excites you about this particular role?Incomplete applications, applications sent to other email addresses, and/or communications from recruiters will be ignored.Monkee-Boy is an Equal Opportunity Employer committed to diversity and inclusion. We encourage applications from candidates of all backgrounds and experiences.#J-18808-Ljbffr