Your ImpactWe are seeking a proactive and energetic digital marketing expert to drive the development of multi‑channel digital campaigns that drive engagement, lead generation, and revenue growth. The ideal candidate has experience with B2B SaaS marketing across channels and exposure to account‑based marketing strategies. This role reports to the Senior Manager of Growth Marketing and is hybrid at our Boston, MA office.What you will do at Mirakl:Develop and execute digital channel strategies across LinkedIn, 6sense Display, Google Ads, Reddit, Meta, and emerging platforms to amplify content, events, demand generation offers, and integrated campaignsDetermine optimal digital channel distribution plans for all marketing assets, including thought leadership content, webinars, field events, demand gen offers, customer announcements and launches, by mapping the right content to the right channels and audiencesBuild, launch, and manage multi‑channel digital advertising campaigns in partnership with the growth marketing team to drive awareness, engagement, and pipeline generationWrite compelling ad copy for all digital channels, leverage Canva to navigate and customize design templates, and contribute to creative direction and design briefingDesign and implement sophisticated retargeting frameworks across platforms to nurture prospects throughout their buyer journey and maximize conversion ratesConduct ongoing campaign optimization through continuous A/B testing of creative, messaging, audience targeting, and bidding strategiesLeverage AI tools to accelerate campaign planning and execution—supporting audience insights, ad copy/creative iteration, A/B test ideation, and performance optimization across channelsOwn digital advertising analytics and reporting, partnering with the revenue operations team to provide deep‑dive performance analysis and data‑driven recommendations to optimize ad spendPartner cross‑functionally with content, product marketing, sales, and field marketing teams to align digital distribution strategies with business prioritiesManage digital advertising budgets, ensuring efficient allocation across channels and campaigns to maximize pipeline contributionSet up and operate campaigns in HubSpot, Salesforce, and 6SenseWhat Mirakl is looking for in a candidate:Bachelor's Degree in marketing, communications, or related field5+ years of relevant work experience in programs or digital marketing, preferably in a high‑tech environmentProven success in marketing programs and project managementAbility to work in a fast‑paced environment with multiple stakeholdersDemonstrated ability to organize, prioritize, and multitask under tight deadlinesDetail‑oriented individual that takes initiative to define and improve processesWorking knowledge of marketing automation, CRM, and advertising platformsExperience with Canva, video editing tools, or other creative experience a plusExperience with marketing reportingProven history of using AI to optimize and launch campaignsAbility to travel when necessary; periodic international travel required (Paris)Hybrid: 4 days in Boston office, 1 day work from home per week.Compensation and BenefitsPay Range: $105,000 USD - $123,000 USD. In addition, Mirakl offers a wide range of competitive benefits including health, dental, 401(k) match plan, commuter, and PTO.We welcome collaborators with diverse perspectives and experiences to power us forward. These often exceed conventional job requirements and help us create a culture of continuous learning.We may use Artificial Intelligence solutions to help streamline our hiring process, including screening applications, analyzing resumes, and assessing responses. While AI helps us work efficiently, all final hiring decisions are made by humans. For more information, visit the AI Guidelines for Candidates and Interviews.#J-18808-Ljbffr