Digital Marketing Manager

Yooz

Dallas, TX

JOB DETAILS
SKILLS
A/B Testing, Accounts Payable, Automation, Billing, Business-to-Business (B2B), Campaigns, Construction, Content Management Systems (CMS), Continuous Improvement, Customer/Consumer Behavior, Finance, Head of Finance, Manufacturing, Marketing, Marketing Campaign, Multitasking, Online Marketing, Performance Analysis, Performance Testing, Performance Tuning/Optimization, Presentation/Verbal Skills, Profit & Loss, Project/Program Management, Sales, Search Engine Marketing (SEM), Search Engine Optimization (SEO), Software as a Service (SaaS), Time Management, Trucking, User Interface/Experience (UI/UX), Website Management, Website Optimization, Wordpress, Writing Skills
LOCATION
Dallas, TX
POSTED
1 day ago

Yooz builds SaaS tools that help finance teams automate invoice processing. Our platform is used by 600,000+ users in over 50 countries.We're looking for a hands‑on Digital Marketing Manage r to accelerate our North American digital performance.You'll lead the day-to-day execution of NORAM Digital marketing campaigns while collaborating with our global digital experts to align priorities and track performance.This role will ultimately ensure the right campaigns get built, launched, tracked, and optimized to meet the NORAM GTM goals.This is a high-impact, cross‑functional role for someone who thrives at the intersection of coordination and execution.What You'll DoExecute, develop, manage, and optimize campaign performance (SEO, SEA, Paid Social, Programmatic)Build and deliver regular performance reports with clear insights and actionable recommendations reflecting a data‑driven, profitability and top‑line growth focused approachEnsure a consolidated view of performance (360° vision)Identify new channels, formats, and platforms worth testingMonitor trends in the US B2B SaaS space, competitive landscape, and emerging ad techAlign Marketing and Digital TeamsServe as the day‑to‑day liaison between NORAM marketing stakeholders and global digital specialistsFacilitate the smooth flow of information, translate business goals into digital campaigns and ensure timely, high‑quality executionCoordinate with local digital partners, 3re party agenciesKeep marketing team informed with clear, consistent performance updates and recommended changes to optimize performance.NORAM Website ManagementMonitor performance (conversion, UX, user behavior)Identify and implement optimizations (UX audits, A/B tests)Ensure consistency between EMEA and NORAM web pagesContribute to technical website optimization projectsWhat We're Looking For5+ years of hands‑on digital marketing experience demonstrating strong full‑funnel thinkingDeep expertise across SEM, SEO, Paid Social, and Programmatic adsProven project management skills, able to juggle multiple priorities, stakeholders, and deadlinesComfortable managing and updating websites, with hands‑on CMS experience (WordPress a plus)Strong written and verbal communication skillsAnalytical mindset focused on performance and test & learnBring a continuous improvement mindset to everything you doSolid understanding of the US B2B SaaS market, selling into CFO and senior finance leaders and a working knowledge of the auto/trucking, construction and manufacturing industries in North America. Knowledge of AP automation and finance technology stack a plus#J-18808-Ljbffr

About the Company

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Yooz