Digital Marketing Manager (Hands-On Creative Leader)

Fully On-Site Role
$130,000 – $170,000 Base Salary
Full-Time | Permanent

We are partnering with a well-established and highly respected organization in the insurance industry to hire a Digital Marketing Manager who thrives in a true “player-coach” environment.

This is not a traditional management-only marketing role.

We are seeking a highly creative, hands-on marketing leader who actively designs, creates, and produces marketing assets while also leading a small internal team. The ideal candidate is equally comfortable building campaigns, editing creative assets, managing digital initiatives, and mentoring others.

If your experience is primarily strategy-focused or agency-managed without direct creative execution, this opportunity will likely not be the right fit.

What You’ll Be Doing

Hands-On Creative & Content Production

• Personally create and produce digital and print marketing materials
• Design graphics, presentations, campaigns, videos, and collateral using Adobe Creative Cloud
• Own projects from concept through final production and delivery
• Maintain strong brand consistency across all channels and assets

Digital Marketing Execution

• Manage website content and updates through CMS platforms such as Sitecore or similar
• Build and deploy email marketing campaigns using Pardot or comparable platforms
• Support digital campaign optimization and user experience improvements

Team Leadership

• Lead, mentor, and support a small in-house creative/marketing team
• Serve as a working manager by contributing directly to creative production
• Partner cross-functionally with internal stakeholders to manage priorities and timelines

Analytics & Performance

• Track campaign performance using Salesforce and related marketing tools
• Analyze results and optimize messaging, creative, and campaign effectiveness

Required Experience

• 7–10+ years of combined hands-on creative and digital marketing experience
• Advanced expertise in Adobe Creative Cloud including Photoshop, Illustrator, InDesign, and Premiere
• Strong experience producing both print and digital marketing materials
• Experience working within CMS platforms such as Sitecore
• Email marketing platform experience (Pardot or similar)
• Salesforce or related campaign tracking experience
• Previous experience leading a team while remaining actively involved in execution
• Portfolio required showcasing work personally created

What Makes You Stand Out

• Strong “lead by example” mentality
• Equal strength in creative execution and marketing strategy
• High attention to detail with strong organizational skills
• Comfortable working in a fast-paced, collaborative, fully in-office environment

Education

Bachelor’s degree in Marketing, Communications, Graphic Design, or a related field preferred.

Important Notes

• This role is fully in-office (no remote or hybrid options)
• Daily hands-on creative production is a core requirement of the position