Digital Marketing Specialist IIAs a Digital Marketing Specialist II at Honeywell Aerospace, you will drive brand growth by executing, managing, and optimizing paid campaigns and managing social media engagement. You will be responsible for optimizing ad spend, utilizing data to improve ROI, monitoring, analyzing, and interpreting social media conversations and trends to provide actionable insights that inform our marketing strategies and enhance our brand reputation. Your expertise will play a crucial role in building brand reputation, understanding customer sentiment and engagement across various platforms.This hybrid role is based in either Norcross GA or Phoenix AZ and reports to the Sr Digital Marketing Manager.Key ResponsibilitiesDevelop, launch, and optimize paid campaigns to meet demand gen and ROI goals.Collaborate with marketing and organic social teams to align paid strategies with brand initiatives, and ensure creative assets are effective.Manage daily campaign pacing and budget allocation to ensure maximum efficiency.Analyze campaign performance metrics (ROI, CPC, CPA) to provide actionable insights for improvements.Act as a liaison for the brand, monitoring and responding to comments, direct messages, and supporter inquiries across social channels to enhance brand reputation.Collaborate with cross-functional teams to develop and implement strategies that enhance brand reputation and customer engagement.Provide recommendations based on data to improve content, campaigns, and customer interactions.Stay updated on social media trends and best practices to ensure Honeywell Aerospace remains competitive in the digital landscape.YOU MUST HAVE3 to 5 years of experience in digital marketing, with a focus on paid social and social media management.Proficiency in paid platforms (LinkedIn, Facebook, Demandbase).Experience with social care or customer engagement tools.Strong communication skills, with experience managing public-facing community conversations.Data-driven mindset with high proficiency in Excel and analytics tools.WE VALUEBachelor's degree in Marketing, Communications, Advertising or related fieldCertifications in LinkedIn, Facebook/Meta and/or DemandbaseStrong copywriting skills for ad copy and community managementExperience in high-compliance B2B corporations or the aerospace industryU.S. PERSON REQUIREMENTSDue to compliance with U.S. export control laws and regulations, candidate must be a U.S. person, which is defined as, a U.S. citizen, a U.S. permanent resident, or have protected status in the U.S. under asylum or refugee status.BENEFITS OF WORKING FOR HONEYWELL AEROSPACEIn addition to a performance-driven salary, cutting‑edge work, and developing solutions side‑by‑side with dedicated experts in their fields, Honeywell employees are eligible for a comprehensive benefits package. This package includes employer‑subsidized Medical, Dental, Vision, and Life Insurance; Short‑Term and Long‑Term Disability; 401(k) match, Flexible Spending Accounts, Health Savings Accounts, EAP, and Educational Assistance; Parental Leave, Paid Time Off (for vacation, personal business, sick time, and parental leave), Paid Holidays, and this role may be eligible for a 9/80 schedule.ABOUT HONEYWELL AEROSPACEHoneywell Aerospace (Nasdaq: HONA) is an independent global aerospace and defense company whose critical technologies are broadly deployed on the world's leading commercial air transport, business aviation, defense and space platforms. These integrated solutions enable safer, more efficient and more reliable missions. Headquartered in Phoenix, Arizona, the company employs more than 36,000 people globally and supports more than 10,000 customers. With a broad portfolio spanning avionics and navigation systems, engines and power systems, and control systems for aircraft, Honeywell Aerospace combines commitment and deep engineering expertise to drive innovation and long‑term value for the aerospace industry.#J-18808-Ljbffr
The first autopilot in 1914, Charles Lindbergh’s first successful solo flight across the Atlantic in 1927, Amelia Earhart’s landmark flight in 1932, and the world’s first sonic boom in 1947, were all made possible because of aviation technology developed by Honeywell and its legacy companies.
During World War II, the groundbreaking cabin pressurization system developed by Garrett, Honeywell’s integrated C-1 autopilot, and the Norden bombsight made high-altitude bombing first feasible. Sperry instruments and navigation gear, Bendix electronics, carburetors, wheels, and brakes, and Grimes lighting systems were widely used on World War II aircraft. These innovations were later implemented successfully in civilian aircraft, helping the post-war boom in passenger travel.
In the 1950’s, Honeywell Aerospace and its legacy companies changed the face of flying with the development of the first gas-turbine engines and the ring laser gyroscope, which dramatically changed guidance and navigation forever. Sperry brought computer technology to the cockpit with electronic flight instrument systems, flight management systems and other digital technology, and Bendix introduced the first commercial weather radar system.Today, Honeywell Aerospace continues to innovate in the frontier of flight safety with traffic alert and collision avoidance technologies, the AlliedSignal Enhanced Ground Proximity Warning System, and systems that help pilots avoid severe weather and hazards such as lightning and wind shear. We at Honeywell Aerospace are proud of our contributions to aviation history, but we’re just as proud of the history we’re making today.
We have created the state-of-the-art integrated Aircraft Environment Surveillance System for the Airbus A380, and our advanced flight management, power distribution, pneumatic, and landing systems will help A380 operators reach new heights of performance and efficiency.
We are a leading supplier of products and systems for Boeing commercial airplanes, and our integrated avionics system for the Boeing 777 sets a new technology and reliability standard. Today, we are part of the team working to define technology concepts for the next Boeing airplane, the super-efficient 777.
The general, experimental, and light business aviation industries also turn to our respected Bendix/King range of communication and navigation avionics, weather radars, flight controls, flight information services, and other products and services that help make flying safer, more affordable, and more enjoyable.
Honeywell Aerospace continues to work to improve the capabilities of military forces, developing systems that power unmanned vehicles, avionics for jet fighters, weapon sensors for precision targeting, and upgrades that extend the lives of proven aircraft and vehicles. We’re part of the Lockheed Martin team working on the Joint Strike Fighter program, and we’re proposing a wide range of systems for the Army’s Future Combat System.
For more than 40 years, Honeywell technology has helped with the exploration and creation of opportunities in space. Our products have been integral to Neil Armstrong’s first step on the moon, and to every manned mission to space since. Today, the Space Shuttle is equipped with Honeywell’s Multifunction Electronic Display Subsystem, and we’re reaching into the future of space technology, with our work for the anticipated shuttle successor, the Orbital Space Plane, the International Space Station, and our contributions toward creating a permanent orbiting scientific laboratory and workspace.
As powered flight begins its second century, Honeywell Aerospace continues to make history with leading technology, reliable products and systems, superior service, and dedicated employees. The contributions of Honeywell, its legacy companies, and five generations of employees, have advanced the science of aviation to make flying the world’s safest form of transportation, while helping to protect our nation and explore the universe. We look forward to continuing our long tradition of developing and delivering innovative aviation systems that meet the current, and anticipate the future, needs of the customer.