Digital Marketing Specialist

Consultwebs

New York, NY(remote)

JOB DETAILS
SALARY
$37,000–$57,000 Per Year
SKILLS
Agile Programming Methodologies, Analysis Skills, Artificial Intelligence (AI), Best Practices, Campaigns, Communication Skills, Competitive Analysis/Strategy, Content Development, Customer Conversion, Customer Support/Service, Data Analysis, Datasheets, Detail Oriented, Develop and Maintain Customers, Google Analytics, Google Search Engine, Kanban, Leadership, Legal, Marketing, Marketing Campaign, Marketing Strategy, Metrics, Microsoft Excel, Online Marketing, Operations Management, Organizational Skills, Pay-Per-Click Advertising, Process Improvement, Project/Program Management, Return on Investment (ROI), Scrum Project Management and Software Development, Search Engine Marketing (SEM), Search Engine Optimization (SEO), Search Engines, Social Media, Strategic Planning, Time Management, Web Analytics, Website Conversion, Wordpress
LOCATION
New York, NY
POSTED
Today

Base pay range $37,000.00/yr - $57,000.00/yrMission, Vision & Values Consultwebs exist to improve lives by helping people in need find law firms online. We do this by providing innovative and comprehensive marketing for our clients by focusing on their ROI as our main metric of success. We also seek to develop our team to be the very best so that we can provide the very best service and products to our clients. A part of being the best is fostering good company culture, everyone at Consultwebs is expected to live out the following core values:Integrity, Always : Be clear, honest, authentic, and respectful to each team member and client in words and actions.Have Passion : Be committed to winning for each team member and client.Work as One Team, Serve as One Team : Remember, we win as a team, and lose as a team.Embrace and Drive Change : Remember that we embrace change to drive results, be the buffalo!Check your Ego : Remember that the best idea wins, it\'s not about us.Own your Results : Take the project over the finish line, with no excuses.Communicate Intentionally : Gain perspective by asking questions instead of making assumptions, and lean into the other person\'s DISC profile.About the role The Digital Marketing Specialist (DMS) is the secondary contact for clients and is accountable for meeting the goals of clients' campaigns. This must be done within a defined scope, time, and cost based on the requirements and constraints of specific campaigns. The Digital Marketing Specialist works closely with its dedicated Operations Project Manager to create and design digital marketing strategies and execute SEO work within their team. Excellent communication and leadership skills are a must in this role. You will be accountable for ensuring a portfolio of clients in achieving the best ROI possible from their digital marketing. While this is a remote position, you can expect to frequently be on video speaking with clients and your team, as well as potential occasional travel for in-person client visits. Previous digital marketing and/or client service experience is a must.ResponsibilitiesConsistently communicate with clients over email, video calls, and in-person on occasionShow ownership and accountability for the success of client digital marketing campaignsHelp lead a well organized team and keep all client campaigns moving forwardCreate and actively manage campaign roadmaps and reportingWork with the Digital Marketing Manager and team to ensure all client campaigns are successfulTrack, report, and analyze website analytics and social media ad campaignsOptimize copy and landing pages for search engine optimizationResearch and implement search engine optimization recommendationsResearch and analyze competitor websites and online presenceWork with the development team to ensure SEO best practices are properly implemented on newly developed codeWork with editorial and marketing teams to drive SEO in content creation and optimizationCreate and maintain client relationshipsCoordinate work with multiple other departments to ensure client satisfactionQualifications"A" players that excel in a team environmentProactivity, ownership, confidence, and motivation to grow within your team and companyAbility to create digital marketing strategies and break them down to the task levelAn ability to stay organized, meet multiple deadlines, and pay attention to details in an open, fast-paced, and enterprising environmentProven technical SEO experience (law firm experience a plus)Data-driven: as this is a very technical and data-rich environmentExcellent communication skills - within the team, other departments, and with external clientsExperience with optimizing WordPress websitesAbility to follow up on tasks so they get completedIn-depth experience with common SEO tools (Google Analytics, Google Search Console, SEMrush, Ahrefs, Majestic, Moz, DeepCrawl, etc)Experience with Microsoft Excel and Google Sheets for data analysis including function mastery and pivot tablesAbility to create and help the team execute digital marketing strategiesSolid understanding of performance marketing, conversion, and online customer acquisitionUnderstanding the legal industry and how law firms work is a plus but not requiredUp-to-date with the latest trends and best practices in SEO, SEM, PPC, and social mediaExperience with Agile project management methodologies (Scrum, Kanban, etc) is a plusHighly creative with experience in identifying target audiences, and devising digital campaigns that engage, inform, and motivateDiscipline to be able to effectively work remotelySeniority level Entry levelEmployment type Full-timeJob function Marketing and SalesAdvertising ServicesWe're unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.#J-18808-Ljbffr

About the Company

C

Consultwebs