Digital Marketing Specialist Patient Recruitment

Job Summary

Our global activities are growing rapidly, and we are currently seeking a full-time, office-based Patient Recruitment Coordinator to join our Patient Recruitment team. This position will specialize in digital marketing strategy, execution, and content creation for patient recruitment activities. If you want an exciting career where you use your previous expertise and can develop and grow your career even further, then this is the opportunity for you.

Responsibilities

• Develop meaningful content for creative materials that target a global audience of patients, caregivers, research site staff, and physicians;
• Manage media campaigns and develop recruitment funnels including use of Google Ads, Meta, radio, programmatic, and other digital advertising channels;
• Translate complex scientific concepts into simplified and approachable content;
• Manage online community, influencer, and advocacy support opportunities;
• Develop digital tools focused on patient engagement and awareness of the study in support of online engagement efforts;
• Review and analyze patient recruitment advertisement vendor campaigns and results;
• Work with preferred video development vendors to product site and patient training and educational videos;
• Work closely with graphic designers to develop an effective study brand and suite of materials; and
• May be responsible for other projects and responsibilities as assigned.

Qualifications

• Bachelors in Marketing, Communication, Graphic Design, or Life Sciences;

• Minimum of 1-3 years of SEO experience;

• Experience in healthcare and/or clinical research industries is a plus

• Advanced knowledge of Adobe Creative Cloud, Canva, and MS Office;

• Knowledge of Google Analytics and online advertising;

• Sharp strategic and analytical thinking skills, ability to quickly adapt to changing trends and industry best practices;

• Excellent writing, editing, communication, organizational, presentation, and project-management skills; and

• Attention to detail and excellent oral and written communication skills.

Medpace Overview

Medpace is a full-service clinical contract research organization (CRO) providing phase l-lV clinical development services to the biotechnology, pharmaceutical, and medical device industries. Our mission is to accelerate the global development of safe and effective medical therapeutics through the advancement of clinical research. We leverage in-country regulatory and therapeutic expertise across all major therapeutic areas including oncology, cardiology, metabolic, endocrinology, central nervous system, and anti-viral and anti-infective. Headquartered in Cincinnati, Ohio, we employ more than 6,500 people across 40+ countries.

Why Medpace?

When you join Medpace, you become part of an innovative team that brings cutting-edge therapies to market while building a meaningful and rewarding career focused on scientific excellence and improving patient outcomes around the world through continuous learning and cross-functional collaboration.

Purpose-Driven Work

• Work alongside physicians, scientists, and industry-leading experts committed to advancing the global development of medical therapeutics through clinical research excellence

Collaborative Culture

• Contribute to an interactive team environment that empowers decision making, creative thinking, and continuous learning through open communication and mutual trust.
• Leadership throughout Medpace is both accessible and approachable

Continuous Growth & Development

• Office based environment with on-site mentors
• Defined career paths with clear advancement opportunities
• Industry renowned onboarding and training programs designed to accelerate professional development
• Ongoing training and continuous learning opportunities throughout your career
• An environment that encourages employees to influence change, contribute ideas, and grow quickly

Other Employee Benefits

• Competitive compensation programs that recognize and reward performance
• Comprehensive health, wellness, retirement, and PTO benefits
• Office based culture with occasional WFH that provides flexibility for eligible positions after training
• Company-sponsored social events and intramural sports

Cincinnati Headquarters Experience

• A modern corporate campus designed to support collaboration and productivity
• Multiple on-site dining options in the heart of Madison Square
• Free on-site parking
• Convenient access to on-site 24-7 fitness and wellness facilities

What to Expect Next

A Medpace team member will review your application and if your profile matches our current needs, you will be contacted for an interview. While we review all applications carefully, we are unable to respond to every applicant, and only candidates selected for interviews will be contacted.