Digital Marketing Specialist

Mitchell Martin

Union City, CA

JOB DETAILS
SALARY
$85,000–$100,000 Per Year
SKILLS
Advertising, Advertising Creative, Brand Marketing (Branding), Budget Management, Business Strategy, Business-to-Business (B2B), Campaigns, Customer Relationship Management (CRM) Systems, Demographics, Lead Generation, Marketing, Marketing Campaign, Media Buying and Planning, Onboarding, Online Marketing, Performance Analysis, Performance Metrics, Search Engine Optimization (SEO)
LOCATION
Union City, CA
POSTED
3 days ago
Title: Digital Marketing Specialist           

Location: Union City, CA (Onsite)
Position Type: Full Time

Compensation
Pay Range:$85,000-$100,000 Per Year

Description
The role is based in Union City, CA, and requires onsite presence. 
This full-time position involves developing, executing, and optimizing marketing campaigns across various channels to boost brand awareness and generate sales leads in a B2B setting. 
Proficiency in digital marketing tools and platforms is essential.

Key Responsibilities
Develop and execute comprehensive advertising strategies aligned with company goals and target audience demographics.
Run advertising campaigns on digital platforms and traditional media.
Collaborate with creative teams to develop compelling ad creatives, visual and messaging that align with brand guidelines.
Monitor campaign performance metrics and KPIs, making data-driven adjustments to maximize reach and engagement.
Manage advertising budgets and provide regular, in-depth reports to stakeholders.

Qualifications
Bachelor's degree in Marketing, Advertising, Communications, or related field.
Minimum 3 years of experience in advertising, media planning, or related field.
Proven expertise with digital and traditional advertising platforms.
Experience with email marketing in a B2B sales environment.
Strong analytical skills with the ability to interpret data and draw actionable insights.

Core Technologies
Digital Marketing Tools | CRM Tools | SEO Principles

Contact Authorization:
By applying for this job, you agree to receive AI-generated calls, text messages, and/or emails from Mitchell Martin Inc and its affiliates and contracted partners at various frequency through traditional and automated methods. Message and data rates may apply for texts. Carriers are not liable for delayed or undelivered messages. You can access our privacy policy here https://www.mitchellmartin.com/privacy-policy. 

Onboarding Expectations
Learn more about our Onboarding Process here https://youtu.be/rjV_NFYjyY4 

EEO Statement
Learn more about our EEO policy here https://www.mitchellmartin.com/eoe-statement  
 

About the Company

M

Mitchell Martin

OUR FOCUS IS GROWTH

It’s not just about filling job openings.  It’s about enabling growth and inspiring success.  That’s what we do.

Mitchell Martin is one of the nation’s largest staffing companies, with offices throughout the US as well as in India and the Philippines.  We help drive success for both people and companies by helping them achieve positive growth.   We do this by building strong relationships and developing a deep understanding of the people we work with, in order to facilitate the best matches for both sides of the equation.    

COMPANY SIZE
100 to 499 employees
INDUSTRY
Staffing/Employment Agencies
FOUNDED
1984
WEBSITE
https://www.mitchellmartin.com