Digital Marketing Strategy Senior Manager

Accenture Plc
  • Miami, FL
    4 days ago

    Job Description

    Job Summary:

    As a lead in Marketing Strategy and Planning, this role will be focused on crafting integrated marketing strategies and orchestrating plans that build brand experiences and drive business growth for our clients. You'll champion and oversee a wide range of marketing activities across the funnel, including research, web experience design, brand strategy, digital strategy, marketing planning, and reporting.

    Externally, you'll help us grow long-term relationships with our clients, become a go-to marketing consultant and advisor, and lead teams to deliver successful work. Internally, you'll inspire and mentor junior talent on the team as you help grow our practice and capabilities. You'll also collaborate and work hand-in-hand with others at Accenture as you integrate related business activity, particularly in creative agency services, marketing operations, media, and data and analytics.

    We're looking for agency strategists who are seeking a career opportunity to go above and beyond their current day-to-day. You're someone who wants to solve complex client challenges and can see the big picture for what the future can and should be, while being able to act upon that vision and drive the work forward today. A strategic thinker who loves to pull together disparate thoughts, ideas, and activities and bring them together in your own unique solution. You love the pitch and are an amazing storyteller who inspires others. You must have an entrepreneurial spirit and love to collaborate with others to build new things. You thrive in a fast-moving environment where you can jump in, quickly figure things out, roll up your sleeves, and actively push the boundaries.

    Key Responsibilities:

    • Developing and championing marketing strategies to grow our clients' business
    • Leading teams of UX and creative resources in the execution of web experience design and integrated marketing plans to drive customer acquisition, conversion, and retention
    • Gathering and analyzing insights and data to determine the most valuable opportunities to improve design performance
    • Building trusted relationships with clients and colleagues, viewed as a strategic advisor to help them understand how to grow brands through marketing channels and experiences
    • Playing an integral role within the practice to create and expand practice offerings
    • Nurture and mentor junior talent to grow the Marketing Strategy practice

    Numbers & Facts

    LocationMiami, FL

    Skills

    • Brand Marketing (Branding)unmatched
    • Brand Strategyunmatched
    • Business Growthunmatched
    • Channel Marketingunmatched
    • Consultingunmatched
    • Customer Acquisitionunmatched
    • Customer Conversionunmatched
    • Customer Relationsunmatched
    • Data Analysisunmatched
    • Entrepreneurshipunmatched
    • Internet Researchunmatched
    • Marketingunmatched
    • Marketing Planunmatched
    • Marketing Strategyunmatched
    • Mentoringunmatched
    • Online Marketingunmatched
    • Performance Managementunmatched
    • Strategic Planningunmatched
    • Team Lead/Managerunmatched
    • User Interface/Experience (UI/UX)unmatched
    • Web Designunmatched

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