Digital Media Director

Shine United

Madison, WI

JOB DETAILS
SKILLS
Budget Management, Campaigns, Digital Media, Media Buying and Planning, Media Campaigns, Mentoring, Search Engine Marketing (SEM), Strategic Planning
LOCATION
Madison, WI
POSTED
Today

POSITION OVERVIEWYou're a Digital Media Director who loves the strategy behind the plan as much as the results it delivers.You see the whole board – paid search, programmatic, social, audio and CTV. You understand not just what each channel does, but how they work together to move a brand forward. You're as comfortable building a plan from scratch as you are defending it in a client meeting, and you know the difference between a tactic that looks good on a flowchart and one that actually delivers.As Digital Media Director, you'll lead planning and execution of media buys across a portfolio of clients – managing budgets, building plan decks and flowcharts, overseeing buy authorizations, and delivering reporting that tells a clear story. You'll mentor junior media team members, helping them grow and contribute at every stage. Success is measured by campaign performance, client outcomes and team advancements.If you're a strategic media thinker ready to do the best work of your career, Shine is your next chapter.KEY RESPONSIBILITIESPlanning media buys based on input from clients and account serviceExecuting media buys as approved by clientsManaging and optimizing media buysReporting on media buy resultsGuiding other media team members in project executionQUALIFICATIONSBachelor's degree or higher6+ years of agency media strategy and execution experienceClear, consistent and concise communication skillsAbility to provide media plans and strategy including flow chartsKnowledge of full scope of paid media tactics and their role in delivering on campaign objectivesAbility to execute approved media buys either working through vendor partners or directly fulfilling the buys via self‑service platformsAbility to report on media campaigns both during and at the conclusion of the campaign and provide insights and implications to guide campaign optimizations and future planning exercisesExperience in presenting and explaining media strategies and outcomesCOMPENSATION & BENEFITSCompetitive salary based on experience. Benefits package includes: fully paid health, dental, life and disability insurance (for individuals and families), 401k program, paid downtown parking, paid home internet access, and more.Shine United is an Equal Opportunity and Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status.#J-18808-Ljbffr

About the Company

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Shine United