Digital News Content Creator

Wfsb TV Channel 3

Rocky Hill, CT

JOB DETAILS
SKILLS
Broadcast Journalism, Broadcasting, Custom Media, Digital Media, Digital Video, Graphics, Journalism, Manufacturing Assembly, Marketing Strategy, Multimedia, Multiplatform/Cross-Platform, News Reporting, Newsroom, Online Marketing, Publishing, Social Media, Sports, Storytelling, Television Broadcasting, Trend Analysis, Video Editing, Video Production, YouTube
LOCATION
Rocky Hill, CT
POSTED
1 day ago
::: {bind="with: opportunity"} DIGITAL NEWS CONTENT CREATOR - WFSB Job Category : News Requisition Number : DIGIT016169 ::: ::: {bind="with: renderer"} ::: {bind="with: opportunity"} ## Posting Details - - Posted: June 12, 2026 - Full-Time - ::: {automation="opportunity-physical-locations"} ### Locations ::: {aria-live="polite"} Showing 1 location ::: ::: {bind="visible: $index() == 0 andand $parent.showAllLocations() == false"} ::: ::: ## Job Details ### Description About Gray Media: Today, we are a growing multimedia company headquartered in Atlanta, Georgia. We are the nation's largest owner of top-rated local television stations and digital assets serving 117 full-power television markets that collectively reach approximately 37% of US television households. The portfolio includes 80 markets with the top-rated television station and 100 markets with the first- and/or second-highest-rated television station in average all-day ratings across 116 such markets measured by Nielsen in 2025. We also own the largest Telemundo Affiliate group, with 47 markets, and Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies and the most advanced digital products and services. Our additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, as well as studio production facilities Assembly Atlanta and Third Rail Studios. About WFSB: WFSB Channel 3 Eyewitness News is everywhere. We're Connecticut's #1 source for the latest weather, including Connecticut's only LIVE Doppler radar, breaking news, traffic, and all the info you need to make it through your day Job Summary/Description: WFSB is looking for a driven, self-starting Digital News Content Creator to join our newsroom team. This is primarily a field-based, short-form video role, but make no mistake, we are looking for a journalist first. We want someone who lives and breathes TikTok, Reels, and YouTube Shorts and brings the same editorial standards and storytelling instincts to digital that we expect in our broadcast newsroom. The right candidate doesn't wait to be told what to do; they're already out the door, camera in hand, chasing the story. Creativity and innovation are essential to this role. We want someone who is constantly thinking of new ways to tell local stories, experiment with formats, and push our digital presence forward. The core of this job is developing, shooting, and publishing multiple vertical short-form videos every day, finding viral-worthy local stories, getting out in the field to shoot them, and turning them around quickly for our digital audiences. The ideal candidate can act independently on news tips, confirm information with officials, craft engaging headlines and posts, and support breaking news coverage across platforms. This position will also fill in on weekends, nights, and holidays as needed. Duties/Responsibilities include, but are not limited to: What You'll Primarily Do: Develop story ideas with viral and social media potential, you pitch, you produce, you publish Go out in the field and shoot vertical video optimized for TikTok, Instagram Reels, and YouTube Shorts Produce and post multiple short-form videos throughout the day, every day Apply strong journalistic standards, verify facts, confirm information with officials, and report with accuracy and integrity Bring creativity and innovation to every story, experiment with formats, styles, and approaches to digital storytelling Identify trending topics and local stories that resonate with digital audiences Act independently on news tips and confirm information with officials Craft engaging headlines, captions, and posts that drive views and engagement upport breaking news coverage across all platforms Fill in on weekends, nights, and holidays as needed Additional Responsibilities: Plan and edit video as assigned for WFSB's various digital platforms Create custom social media graphics for WFSB's various digital platforms Cut video from TV newscasts for use in articles on WFSB.com and YouTube Monitor WFSB programming for compelling video that can be featured on our digital platforms Communicate and collaborate as part of a team in the newsroom Post content to social media Qualifications/Requirements: *Requirements: A journalist at heart, strong news judgment, editorial integrity, and a commitment to accuracy Proven ability to shoot and edit vertical video for TikTok, Instagram Reels, and YouTube Shorts A self-starter mentality, you identify stories, go get them, and post without being asked Creative and innovative thinker who is always looking for fresh ways to tell stories a * ::: :::

About the Company

W

Wfsb TV Channel 3