Digital Sales Manager

Spanish Broadcasting System Inc

houston, TX

JOB DETAILS
SKILLS
Advertising, Advertising Operations, Advertising Sales, Budgeting, Business-to-Business (B2B), Campaigns, Communication Skills, Customer Relations, Customer Support/Service, Digital Media, English Language, Exceeded Sales Goal, Identify Issues, Leadership, Market Research, Marketing, Marketing Plan, Media Sales, Microsoft Office, Multiplatform/Cross-Platform, Nielsen Research, Online Advertising, Online Promotions, Presentation Software, Presentation/Verbal Skills, Product Design, Promotional Programs, Qualitative Market Research, Quantitative Market Research, Request for Proposals (RFP), Sales, Sales Analysis, Sales Campaigns, Sales Forecasting, Sales Management, Sales Promotions, Sales Proposals, Sales Prospecting, Social Networking, Spreadsheets, Strategic Planning, Targeted Advertising, Team Player, Time Management, Vaccination, Writing Skills, comScore, eCommerce
LOCATION
houston, TX
POSTED
30+ days ago

Digital Sales ManagerPosition SummaryAs a Digital Solutions Manager, you''ll be responsible for working with SBS sales team, station management, the corporate office and our clients to develop, sell and deploy successful multi-­‐platform advertising campaigns. The DSM will provide digital expertise and share insights with our sales team, clients, and managers and develop strategic advertising solutions by integrating cross platform advertising & sponsorships, market research, and targeted advertising & analytics into a comprehensive story and customer centric advertising solution. Specifically, he/she will work with the sales and station management to create advertising sales opportunities. The role requires someone who can think like a marketer, sell like a rep and manage multi-­‐faceted digital sales.Digital Sales Manager Essential Duties and ResponsibilitiesTake a leadership role in evangelizing the digital media products across sales and management teams.Responsible for managing market''s digital budget.Develop local digital sales programs and be the market''s point of contact for digital solutions for clients. Grow station digital ad sales revenue and exceed revenue goals by developing customized campaigns for station clients and making calls with the sales staff to sell these campaigns. Work closely with the ad sales, promotions and Interactive team to develop sponsored packages.Develop and sell customized multiplatform ad packages for important business verticals Interpret and present proprietary and 3rd party qualitative and quantitative market research/data to station sales staff and clientsStay current on third party research relevant to the station website(s); The Media Audit, Comscore, Nielsen Net Ratings, etc.Attend 3 -­‐ 6 Client or agency meetings per weekDevelop products designed to acquire new customers for the station who have traditionally used newspaper or radio as a primary advertising mediumDay to day management of digital advertising sales for the radio stations including forecast management & sales analysis.Work closely with Interactive Advertising Operations, Sales and Promotions to ensure campaigns are being fulfilled.Provide troubleshooting assistance for creative and operations-­‐related issues for all campaigns.Expand sales to existing clients, identify prospects, qualify opportunities and follow up on leads.Work directly with clients and sales team to provide detailed client service and execute integrated marketing plans.Brainstorm and help local sales teams prepare proposals based on client RFPs.Attend local B2B and B2C events and represent SBS Interactive.Essential duties and responsibilities are those most important or most frequently performed duties. Employees will be required to perform other job-related duties as required.Supervisory ResponsibilitiesNoneDigitalMinimum RequirementsBachelor's Degree in Business, Marketing or related fieldAt least 3 years of experience of Digital Media ad sales experienceExcellent organizational, communication and presentation skills.Have the ability to function well in a fast-­‐paced environment that often includes multiple, concurrent projects.Possess exceptional communications skills, both written and verbal, to communicate with internal teams and clients.Working in a fast-­‐paced environmentProficient in Microsoft Office and social networking (spreadsheets, presentation software)Excellent writing skills in both English and SpanishExtensive knowledge of the digital media platforms and sales technologiesAbility to adapt to changing deadlines and schedules.Client focused, supporting a number of concurrent initiatives.In addition to meeting the minimum qualifications listed above, an individual must be able to perform each of the established essential functions to perform this job successfully.Physical RequirementsWork involves exerting up to 20 pounds of force occasionally or a negligible amount of force frequently to lift, carry, push, pull, or otherwise move objects. Sedentary work involves sitting most of the time, but may involve walking or standing for brief periods of time. Jobs may be defined as sedentary when walking and standing are required only occasionally and all other sedentary criteria are met.SBS requires that all U.S. and Puerto Rico employees be vaccinated against COVID-19. This position will require the successful candidate to submit proof of vaccination. The Company is an equal opportunity employer, and will reasonably accommodate a qualified candidate, who may be unable to be vaccinated, consistent with federal, state, and local law.SBS is an equal opportunity/affirmative action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law.

About the Company

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Spanish Broadcasting System Inc