Digital Sales Manager

WISCONSIN BROADCASTERS ASSN

Milwaukee, WI

JOB DETAILS
SKILLS
Advertising, Budgeting, Business Development, Customer Relations, Digital Media, Driver's License, Inventory Management, Leadership, Marketing Strategy, Media Sales, Military, National Sales, Negotiation Skills, New Media, Online Marketing, Pricing, Request for Proposals (RFP), Revenue Forecasting, Sales, Sales Closing Skills, Sales Management, Sales Presentation, Sales Proposals, Sales Strategy
LOCATION
Milwaukee, WI
POSTED
Today

WISN-TV, the ABC affiliate in Milwaukee, WI is looking for a Digital Media Sales Manager to provide energized leadership for our digital sales programs. You have experience with new media and enjoy staying up to date with its evolution, understands digital marketing strategy and excels in a customer-focused team environment.Job ResponsibilitiesPrepare and implement individual advertiser account strategy including revenue goalsMeet with the local sales team, including group and individual meetings, to ensure their professional development and success with shared goalsIn partnership with the Local Sales Manager, lead weekly sales meetings; prepare and lead quarterly/annual sales planning meetingsEvaluate seller performance and provide feedbackBe a primary negotiator for the station on all digital business; review important sales proposals in advance to ensure client goals are achieved in a manner consistent with station sales guidelinesRespond to Request For Proposals (RFPs); meet client deadlinesMeet with clients to develop/strengthen business relationships; improve client retentionDevelop/strengthen business relationships with important station vendorsSupport local sellers in sales presentations to multiple points of contact with client/agency personnelDevelop and produce non-traditional revenue and new sales programsManage multiple expense budgets related to digital projectsWork in partnership with the Local Sales Manager and National Sales Manager to achieve shared and strategic goalsProvide training to Local and National sellersEnsure that all necessary sales presentations are comprehensive and available in advance of the selling windowMaintain current and accurate revenue forecasts by accountExperience RequirementsHave a complete understanding of current digital marketing strategies including synergist values with other mediaUnderstanding of pricing and inventory management principlesDissect an advertising Request For Proposal (RFP); identify important revenue opportunities, and prepare comprehensive and a winning responseProspect, meet with, and close business with new station clientsHave the skills to manage othersValid driver's license and reliable automobileRelated military experience will be consideredBenefitsMedical | Dental | VisionEmotional Wellness SupportAdditional benefits to meet your and your family's needsAdditional InfoStation/Company Name : WISN-TVEOE#J-18808-Ljbffr

About the Company

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WISCONSIN BROADCASTERS ASSN