KAKE, the ABC affiliate in Wichita, is seeking an experienced Digital Sales Manager to lead our digital revenue strategy and help local businesses grow through innovative marketing solutions. This role partners closely with our sales team to develop effective digital campaigns while driving revenue growth across KAKEs digital platforms.
DUTIES AND EXPECTATIONS:
Work closely with Account Executives to build and maintain relationships with clients while driving revenue and achieving monthly/quarterly/annual goals
Conduct customer needs analysis meetings and proposal meetings with clients and prospective clients
Assist Account Executives in developing client relationships, identify digital opportunities, and achieve revenue goals
Develop monthly/quarterly digital budgets for AEs with the GSM
Generate and present digital campaign performance reports, providing ongoing consultation throughout the campaign
Stay current on digital advertising products, capabilities, best practices, technical aspects, and metrics
Prioritize digital ad campaigns on core products, including website, news app, and weather app
Provide weekly updates and monthly revenue forecast to the General Sales Manager
Ensure accurate entry and reconciliation of digital orders across Wide Orbit systems
Coordinate sales and campaign metrics with approved digital vendors
QUALIFICATIONS:
Bachelor's degree in marketing, advertising, or communications preferred
Two or more years of digital advertising, media sales, or digital campaign management preferred
Strong organizational, time management, communication, and presentation skills with exceptional attention to detail
Microsoft Office competency is required, proficiency in PowerPoint, Excel, and Word
Familiarity with general website/CMS backend, Photoshop, Google Analytics, and Google Ad Manager is a plus
Valid driver's license with a driving record compliant with our Vehicle Driving Safety Policy
Interested candidates can apply to:
Lori Johnson, Business/HR Manager
KAKE
1500 N. West Street
Wichita, KS 67203
ljohnson@kake.com
Lockwood Broadcast Group and KAKE provide equal employment opportunities to all employees and applicants for employment. Pre-employment drug test is required along with a background screen as allowed by federal, state, and local laws and regulations.
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Numbers & Facts
Location
Panama City, FL
Skills
Adobe Photoshopunmatched
Advertisingunmatched
Best Practicesunmatched
Budgetingunmatched
Business Growthunmatched
Campaignsunmatched
Content Management Systems (CMS)unmatched
Customer Relationsunmatched
Customer/Client Researchunmatched
Detail Orientedunmatched
Develop and Maintain Customersunmatched
Digital Mediaunmatched
Driver's Licenseunmatched
Establish Prioritiesunmatched
GSM (Global System for Mobile Communications)unmatched
Google Analyticsunmatched
Marketingunmatched
Marketing Softwareunmatched
Media Salesunmatched
Meet Sales Quotaunmatched
Metricsunmatched
Microsoft Excelunmatched
Microsoft Officeunmatched
Microsoft PowerPointunmatched
Microsoft Wordunmatched
Multiplatform/Cross-Platformunmatched
Organizational Skillsunmatched
Performance Analysisunmatched
Presentation/Verbal Skillsunmatched
Reconciliationunmatched
Revenue Forecastingunmatched
Revenue Growthunmatched
Salesunmatched
Sales Campaignsunmatched
Sales Managementunmatched
Sales Prospectingunmatched
Time Managementunmatched
Vehicle Drivingunmatched
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