POSITION SUMMARY: The Director, Growth Marketing leads the strategy, development and implementation of comprehensive marketing programs required to build brand awareness, generate pipeline and drive customer acquisition. The incumbent directly oversees multiple marketing functions including Integrated Marketing, Digital Marketing and Field Marketing, while partnering closely with our Enterprise Analytics team to enable data-driven growth strategies. The Director, Growth Marketing serves as the enterprise leader for acquisition marketing initiatives and is accountable for delivering measurable pipeline contribution, marketing ROI and new customer growth through integrated marketing campaigns and performance driven execution.
PRINCIPAL RESPONSIBILITIES:
Develop and execute integrated growth marketing strategies focused on pipeline generation, customer acquisition and profitable revenue growth.
Lead demand generation initiatives across digital, field and integrated marketing channels to increase lead volume, conversion and sales opportunities.
Drive prospect-focused marketing campaigns designed to increase brand awareness, engagement and acquisition performance.
Partner with Sales to align marketing strategies with commercial growth objectives and pipeline priorities.
Lead campaign optimization efforts utilizing analytics, KPIs and conversion metrics to improve marketing effectiveness and return on investment.
Support go-to-market strategies and integrated campaigns that drive new customer acquisition across target segments and markets.
Evaluate and leverage marketing technology platforms for email marketing, marketing automation, paid media, social media and campaign performance tracking.
Stay current on digital marketing trends, demand generation best practices and emerging technologies to support innovation and business growth.
Ensure consistent brand messaging and campaign execution across marketing channels.
Deliver strategic insights, campaign performance updates and pipeline metrics to executive leadership.
Build strong cross-functional relationships with Sales, Operations, Customer Experience, and Digital to support organizational growth objectives.
Performs other job-related duties as assigned or apparent.
QUALIFICATIONS:
Prior experience leading cross-functional marketing teams.
Experience with Salesforce and Email, Social and Marketing Automation platforms.
Strong B2B demand generation and customer acquisition experience within a high-volume business environment.
Experience developing integrated marketing campaigns focused on pipeline generation and conversion optimization.
Strong understanding of digital marketing analytics, campaign performance measurement and marketing ROI.
Experience identifying emerging digital trends and evaluating new marketing technologies and solutions.
Excellent executive presence with the ability to clearly articulate growth strategy and performance outcomes to senior leadership.
Excellent written and verbal communication skills with strong presentation and influence capabilities.
Ability to manage multiple projects, priorities and deadlines in a fast-paced environment.
MINIMUM REQUIREMENTS:
10+ years of experience in marketing, demand generation, digital marketing or related experience.
7-10 years of experience in digital-enabled business process transformation and change management.
This position is a hybrid role based at Republic Service's headquarters in Phoenix, AZ. Hybrid is 4-days per week onsite, and 1-day remote. This position will not be eligible to be fully remote.
Rewarding Compensation and Benefits
Eligible employees can elect to participate in:
The statements used herein are intended to describe the general nature and level of the work being performed by an employee in this position, and are not intended to be construed as an exhaustive list of responsibilities, duties and skills required by an incumbent so classified. Furthermore, they do not establish a contract for employment and are subject to change at the discretion of the Company.
EEO STATEMENT:Republic Services is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, disability, protected veteran status, relationship or association with a protected veteran (spouses or other family members), genetic information, or any other characteristic protected by applicable law. For any concerns relating to Republic Services' commitment to equal opportunity employment, you may contact the AWARE Line at 1-866-3-AWARE-4.
ABOUT THE COMPANY
Republic Services, Inc. (NYSE: RSG) is a leader in the environmental services industry. We provide customers with the most complete set of products and services, including recycling, waste, special waste, hazardous waste and field services. Our industry-leading commitments to advance circularity and support decarbonization are helping deliver on our vision to partner with customers to create a more sustainable world.
In 2025, Republic's total company revenue was $16.6 billion, and adjusted EBITDA was $5.3 billion. We serve 13 million customers and operate more than 1,000 locations, including collection and transfer stations, recycling and polymer centers, treatment facilities, and landfills.
Although we operate across North America, the collection, recycling, treatment, or disposal of materials is a local business, and the dynamics and opportunities differ in each market we serve. By combining local operational management with standardized business practices, we drive greater operating efficiencies across the company while maintaining day-to-day operational decisions at the local level, closest to the customer.
Our customers, including small businesses, major corporations and municipalities, want a partner with the expertise and capabilities to effectively manage their multiple recycling and waste streams. They choose Republic Services because we are committed to exceeding their expectations and helping them achieve their sustainability goals. Our 42,000 team members understand that it's not just what we do that matters, but how we do it.
Our company values guide our daily actions:
We are proud of our high employee engagement score of 86. We have an inclusive and diverse culture where every voice counts. In addition, our team positively impacted 5.1 million people in 2024 through the Republic Services Charitable Foundation and local community grants. These projects are designed to meet the specific needs of the communities we serve, with a focus on building sustainable neighborhoods.
STRATEGY
Republic Services' strategy is designed to generate profitable growth. Through acquisitions and industry advancements, we safely and sustainably manage our customers' multiple waste streams through a North American footprint of vertically integrated assets.
We focus on three areas of growth to meet the increasing needs of our customers: recycling and waste, environmental solutions and sustainability innovation.
With our integrated approach, strengthening our position in one area advances other areas of our business. For example, as we grow volume in recycling and waste, we collect additional material to bolster our circularity capabilities. And as we expand environmental solutions, we drive additional opportunities to provide these services to our existing recycling and waste customers.
Recycling and Waste
We continue to expand our recycling and waste business footprint throughout North America through organic growth and targeted acquisitions. The 13 million customers we serve and our more than 5 million pick-ups per day provide us with a distinct advantage. We aggregate materials at scale, unlocking new opportunities for advanced recycling. In addition, we are cross-selling new products and services to better meet our customers' specific needs.
Environmental Solutions
Our comprehensive environmental solutions capabilities help customers safely manage their most technical waste streams. We are expanding both our capabilities and our geographic footprint. We see strong growth opportunities for our offerings, including PFAS remediation, an increasing customer need.
Sustainability Innovation
Republic's recent innovations to advance circularity and decarbonization demonstrate our unique ability to leverage sustainability as a platform for growth.
The Republic Services Polymer Center is the nation's first integrated plastics recycling facility. These innovative sites process rigid plastics from our recycling centers, producing recycled materials that promote true bottle-to-bottle circularity. We also formed Blue Polymers, a joint venture with Ravago, to develop facilities that will further process plastic material from our Polymer Centers to help meet the growing demand for sustainable packaging. We are building a network of Polymer Centers and Blue Polymer facilities across North America.
Our customers are increasingly looking for decarbonization solutions, and we are leveraging our network of landfills to meet that need. Republic is committed to harnessing landfill gas, a natural byproduct of decomposing waste, and converting it to energy. Republic has partnered with renewable gas developers to construct Renewable Natural Gas (RNG) plants at our landfills, expanding beyond the 77 projects we currently have to make progress towards our goal to beneficially reuse 50% more biogas by 2030 (2017 baseline year).
RECENT RECOGNITION