Director of Brand and Community

Benefits:

• Company parties
• Competitive salary
• Dental insurance
• Employee discounts
• Free food & snacks
• Health insurance
• Opportunity for advancement
• Paid time off
• Parental leave
• Training & development
• Vision insurance

Director of Brand and Community

Medici Roasting — Austin, TX
Full-time · Hybrid

About Medici Roasting

Medici Roasting is an Austin-born, community-driven coffee company dedicated to craftsmanship, hospitality, and connection. Through our cafés, roasting program, and events, we aim to enrich the communities we serve. We’re expanding our leadership team with a creative, ambitious individual who can elevate our brand presence both online and in person.

Position Overview

The Director of Brand and Community is a multi-disciplinary role that blends social media, digital marketing, design, website management, and community-focused event planning. This is a hands-on position for someone who thrives in a small business setting, can manage a wide scope of responsibilities, and enjoys building meaningful connections with both customers and partners.

Ideal for someone early in their career with a strong portfolio, or a more experienced candidate looking to take ownership of a brand’s full digital and community ecosystem.

Reports to: Chief Operating Officer (COO)
Location: Austin, TX — On-site only



Key Responsibilities

Social Media & Content
• Develop, schedule, and publish engaging content across Instagram, Facebook, TikTok, and other platforms.
• Maintain a consistent brand voice that reflects Medici’s craft-centric, community-oriented identity.
• Capture and curate photo/video content from our cafés, roasting operations, events, and collaborations.
• Track analytics (engagement, reach, follower growth) and adapt strategy accordingly.

Marketing & Communications
• Create and execute digital marketing campaigns around seasonal releases, partnerships, events, and retail promotions.
• Design digital and print assets (social posts, flyers, banners, email headers, etc.).
• Manage email marketing and customer communication (Mailchimp/Klaviyo or similar).
• Assist in maintaining our overall brand style and visual identity.

Website & E-Commerce (Shopify)
• Update and maintain the Medici Roasting website and online store using Shopify.
• Upload new products, adjust layouts, manage product photography, optimize navigation, and keep menus and info current.
• Monitor online sales performance and assist with basic SEO tasks.

Event Planning & Community Engagement
• Plan and execute community-focused events such as cuppings, tastings, seasonal launches, collaborations, pop-ups, and Coffee Fest activations.
• Coordinate logistics (scheduling, materials, communication, partner coordination, onsite execution).
• Build and maintain relationships with local businesses, influencers, and organizations.

Analytics & Strategy
• Provide light reporting on social media, email performance, web traffic, and campaign results.
• Bring new ideas, trends, and creative strategies to the table to increase brand reach and community connection.



Qualifications

Required
• Portfolio demonstrating social media work, design, or web projects.
• Experience with Shopify (or similar e-commerce/CMS platform).
• Proficiency with Canva and/or Adobe Creative Suite.
• Strong writing skills and visual communication ability.
• Ability to juggle multiple priorities with excellent organization and follow-through.
• Comfort capturing photo and/or short-form video content.
• Interest in hospitality, coffee culture, and community-driven storytelling.

Preferred
• 1–3 years experience in social media, marketing, design, or related fields.
• Experience planning events or coordinating marketing activations.
• Basic knowledge of SEO, social analytics, and email marketing platforms.
• Experience in specialty coffee, food/beverage, or lifestyle brands.



Compensation & Benefits

Salary: Based on experience and portfolio quality.
Suggested Austin-market band:
• Entry-level / early career: $45,000–$55,000
• Intermediate (1–3 years exp. + strong portfolio): $55,000–$70,000
• High-experience (3+ years, strong analytics + design skills): $70,000–$80,000+

Benefits:
• Full employer-paid health, dental, vision, and life insurance
• Two weeks paid time off (PTO)
• Free coffee (obviously ️)
• Opportunity for growth within a mission-driven local business
• Creative autonomy and close collaboration with leadership

Flexible work from home options available.