Brio Water Technology, a Home Organizers, Inc. company, is a market leading water products brand that has helped millions stay hydrated through its unique and innovative product line. We offer full home water solutions designed to elevate the way people hydrate, combining sophisticated technology with modern, top tier design to deliver exceptional performance, customer satisfaction, and enhanced functionality.About the roleWe are seeking a results-driven, strategic Director of eCommerce to own and scale our digital revenue channel. This leader will drive end-to-end eCommerce strategy, from acquisition through retention, while optimizing site experience, merchandising, digital marketing, analytics, and operations. This role blends strategic thinking with hands‑on execution and cross‑functional leadership. The ideal candidate understands how to scale profitably, build high‑performing teams, and turn data into action. Reporting to the VP of Brio Pro, you will oversee and coordinate a diverse ecosystem of internal teams, agency partners, and dedicated project developers to execute against our digital roadmap.What you'll doDigital Revenue & P&LOwn eCommerce revenue, contribution margin, and growth targetsForecast demand and develop revenue plans across DTC and digital marketplacesManage CAC, LTV, AOV, conversion rate, and retention metricsDrive profitable scaling of paid and owned channelsDigital Marketing & AcquisitionOptimize performance marketing efficiency and attribution modelsPartner on lifecycle marketing strategy (email, SMS, loyalty, subscriptions)Balance brand-building with performance ROIWebsite & CROOwn site strategy, UX/UI optimization, and conversion rate improvementsLead A/B testing roadmap and personalization initiativesImprove site speed, checkout experience, and mobile performanceEstablish best practices in SEO and onsite merchandisingAlign product assortment and pricing with digital performance insightsOptimize digital merchandising, bundling, upsells, and subscription offersImprove customer journey from landing page to post‑purchaseDefine foundational principles around data architecture and governanceOversee reporting dashboards and performance insightsManage eCommerce tech stack (Shopify, Klaviyo, subscriptions, etc.)Partner with engineering to establish CI/CD best practices where applicableBuild and lead a high‑performing eCommerce teamManage agencies and external vendorsFoster a culture of accountability, experimentation, and speedQualifications7+ years in eCommerce or digital leadership rolesExperience owning a multi‑million dollar DTC P&LDeep understanding of Shopify or similar platformsStrong knowledge of paid acquisition and lifecycle marketingFinancially strategic leader with full P&L accountability, skilled in budgeting & forecastingExperience scaling subscription or repeat‑purchase businesses preferredAdvanced analytical skills and data fluencyProven team leadership experienceWhy Join UsOwn and shape the digital growth strategy across multiple brands, with full accountability for performance and profitability.Build and institutionalize a culture of experimentation and optimization, establishing the roadmap, governance, and measurement framework.Operate as a key member of the digital leadership team, partnering closely with Brand, Performance, Lifecycle, Product, and Engineering to align strategy and execution.Drive meaningful enterprise impact, influencing revenue growth, marketing efficiency, customer lifetime value, and long‑term digital scalability.Lead within a seasoned, high‑performing organization in a category experiencing sustained growth and significant white space opportunity.We believe in recognizing and rewarding our employees for a job well done. We offer growth potential for motivated individuals, competitive compensation, and a comprehensive benefits package, including:401K Retirement PlanPaid Vacation TimePaid Holidaysand More!The pay range for this role is:185,000 - 210,000 USD per year (Glendale)#J-18808-Ljbffr