Director of Leisure Sales

Cavallo Point

Sausalito, CA

JOB DETAILS
SKILLS
Artificial Intelligence (AI), Auditing, Business-to-Business (B2B), Communication Skills, Competitive Research, Computer Skills, Computer Software, Contact Management, Contract Creation, Contract Negotiation, Customer Experience, Customer Relationship Management (CRM), Customer Relationship Management (CRM) Systems, Customer Satisfaction, DOS Operating System, Direct Sales, English Language, Hotel Management, Interpersonal Skills, Marketing, Marketing Campaign, Marketing/Promotional Messaging, Microsoft Excel, Microsoft PowerPoint, Microsoft Word, Negotiation Skills, Networking Events, Organizational Skills, Presentation/Verbal Skills, Record Keeping, Retail, Retail Sales, Revenue Growth, Revenue Management, Revenue Planning, Revenue/Sales Reporting, Sales, Sales Campaigns, Sales Management, Sales Prospecting, Sales Strategy, Strategic Planning, Trade Shows, Willing to Travel, Writing Skills
LOCATION
Sausalito, CA
POSTED
6 days ago
ESSENTIAL JOB FUNCTIONS:
 
  • To achieve personal and team goals to promote and sell retail/luxury business – consortia, FIT, host agencies and travel advisors, wholesalers and business travel.
  • To satisfactorily perform routine functions of a sales director, including preparing and negotiating contracts; conducting site tours; traveling; attending tradeshows, entertaining, designing and implementing sales and marketing campaigns and action plans; aiding in creating and implementing promotions; maintaining business contacts; and ensuring customer satisfaction.
  • Work with the Director of Revenue Management to audit all GDS, Leisure and BT programs to ensure they are loaded and bookable - creating an exceptional client experience in the luxury market.
  • Manage existing accounts to maintain and grow revenue streams.
  • Develop sales strategies and action plans to achieve monthly and annual revenue targets.
  • Conduct site inspections and property tours for prospective clients and travel advisors when on property. DOS, sales managers and leisure sales reservations coordinator to assist in site inspections when applicable.
  • Direct and support the on-site leisure sales reservations coordinator to monitor and manage VIP and travel advisor bookings and arrivals, rate, room blocks, and special requests.
  • Ensure bookings from retail/luxury clientele are appropriately accommodated to assure the highest level of guest experience.
  • Represent the hotels at trade shows, networking events, and industry functions.
  • Collaborate with marketing to align messaging and promotional efforts.
  • Maintain accurate records in CRM systems and prepare regular sales reports.
  • Monitor competitor activity and adjust sales strategy accordingly. Be up to date on competitor offers and be innovative in creating proprietary offers and promotions.
  • Actively participate in sales and marketing meetings sharing action plans and results on direct sales efforts.
  • Promote and comply with all policies and procedures of Cavallo Point and Post Ranch Inn

STANDARD POSITION REQUIREMENTS:
 
  • 3-5 years of experience in luxury sales in a 4–5-star hotel environment.
  • Bachelor’s degree in hospitality/hotel management, business, marketing, or related field preferred but not required.
  • Proven success in a B2B sales environment and comfort working with affluent clientele.
  • Strong presentation, negotiation, and interpersonal communication skills both verbal and written.
  • Understanding of high-end guest expectations and white-glove service standards.
  • Self-motivated, goal-oriented, and able to thrive in a fast-paced environment.
  • Familiarity with CRM, PMS, AI research and strategic business platforms, including Amadeus, Opera, Agency 360, and SynXis booking/reservation systems.
  • Computer and software proficiency with MS Word, Excel and PowerPoint.
  • English fluency required.
  • Travel required.
  • Requires an understanding of the operations of all departments in the hotel, and what role each department plays in FIT business.

 

About the Company

C

Cavallo Point