Director of Marketing & Brand Strategy

Schilling Beer Company
  • Littleton, New Hampshire
  • $110,000–$130,000
  • Quick Apply
11 days ago

Job Description

Director of Marketing & Brand Strategy
Schilling Beer Co.  |  Littleton, NH (occasional travel)

About the Role:
Schilling Beer Co. is looking for a strategic, hands-on marketing leader to build the systems, team, and campaigns that carry our brand into its next stage of growth. You'll turn our story and values — family, community, and excellence — into a repeatable brand strategy that a growing team can execute and measure, while keeping our voice consistent across every channel and touchpoint.

Duties:
  • Own brand strategy end-to-end — aesthetics, voice, and messaging — as the filter through which company decisions pass.
  • Lead social media, digital, and e-commerce presence, and develop targeted product campaigns.
  • Sit on the senior leadership team, partnering with executive and sales leadership on company-wide strategy.
  • Build and launch brand-aligned initiatives and partnerships.
  • Own community engagement and select events, supervising an events and hospitality lead.
  • Shape internal and external communications, strengthening cross-department alignment.
  • Partner with sales leadership to align brand strategy with wholesale, onsite, and e-commerce growth, and support brand ambassador development.
  • Build KPIs and reporting for brand health, digital/e-commerce performance, and community engagement.
  • Build and lead a small, high-performing marketing team.

Requirements:
  • 5+ years in marketing within the craft beer industry, with a track record of measurable results and growing responsibility.
  • A sharp, data-informed thinker who can measure what's working, adjust what isn't, and back big decisions balancing quantitative data with ‘feel’.
  • A natural storyteller and confident writer — polished, concise, and authentically human.
  • A collaborative team player who leads by example, builds strong internal relationships, and puts the team's success first.
  • A sharp eye for design and aesthetics, with an intuitive sense of what fits the brand.
  • Proven ability to manage initiatives on time and on budget, and to lead and develop a team.
  • Willingness to travel occasionally to represent the brand at events.

Compensation & Benefits
  • Base salary range between $110,000-$130,000, plus a performance-based bonus of an additional 10–15%.
  • Full health benefits and a retirement plan with 4% company match.
  • Generous paid time off.

Start Date: As soon as possible for the right candidate.

Please submit both a cover letter and resume for consideration.

Numbers & Facts

LocationLittleton, New Hampshire
Salary$110,000–$130,000

Skills

  • Alliance/Partner Managementunmatched
  • Brand Marketing (Branding)unmatched
  • Brand Strategyunmatched
  • Budget Managementunmatched
  • Business Strategyunmatched
  • Campaignsunmatched
  • Event Managementunmatched
  • Leadershipunmatched
  • Marketingunmatched
  • Marketing Strategyunmatched
  • Partner Salesunmatched
  • Performance Metricsunmatched
  • Product Developmentunmatched
  • Salesunmatched
  • Social Mediaunmatched
  • Team Playerunmatched
  • Time Managementunmatched
  • Wholesale Industryunmatched
  • Willing to Travelunmatched
  • Writing Skillsunmatched
  • eCommerceunmatched

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