Department: Sales & Marketing Reports To: General Manager Location: San Antonio, TX Position Level: Department Head
Role Purpose
Lead the hotel’s commercial strategy by driving revenue performance, developing key partnerships, and strengthening market position across extended‑stay, government, military, medical, and corporate segments. Ensure alignment with IHG brand standards, revenue strategies, and long‑term business objectives.
Key Responsibilities
Sales Strategy & Planning
Develop and execute the annual Sales & Marketing Plan
Identify revenue opportunities across all key segments
Partner with Revenue Management on pricing, forecasting, and channel optimization
Monitor market trends, comp‑set activity, and demand shifts
Business Development
Conduct proactive outside sales and account acquisition
Build and maintain relationships with high‑value accounts
Manage RFPs, negotiated rate agreements, and long‑term stay contracts
Conduct site visits, presentations, and account reviews
Account Management
Maintain strong relationships with existing corporate, government, and military partners
Ensure account retention through consistent communication and service delivery
Oversee group blocks, extended‑stay accounts, and special projects
Brand & Operational Alignment
Ensure compliance with IHG brand standards and reporting requirements
Collaborate with Operations to support group and long‑term stay execution
Represent the hotel at community events, trade shows, and industry functions
Maintain accurate sales activity logs, reports, and forecasts
Leadership & Culture
Provide direction, coaching, and support to the sales team (if applicable)
Promote IHG’s Winning Ways and a culture of accountability
Support cross‑departmental collaboration to enhance guest experience
Qualifications
3–5+ years of hotel sales leadership experience
Strong understanding of extended‑stay, government, and corporate travel segments
IHG experience preferred (Merlin, Concerto, GRS, Business Edge)
Proven ability to drive revenue and develop accounts
Strong communication, negotiation, and analytical skills
Valid driver’s license and reliable transportation
What We Offer
Competitive salary + performance‑based bonus
IHG travel benefits and brand resources
Supportive ownership and operational leadership
Opportunity to influence long‑term commercial strategy
Numbers & Facts
Location
San Antonio, TX
Job Type
Full-time
Skills
Analysis Skillsunmatched
Business Developmentunmatched
Coachingunmatched
Communication Skillsunmatched
Contract Negotiationunmatched
Customer Acquisitionunmatched
Customer Retention/Renewalunmatched
Develop and Maintain Customersunmatched
Driver's Licenseunmatched
Field Salesunmatched
Forecastingunmatched
Governmentunmatched
Leadershipunmatched
Maintain Complianceunmatched
Market Trackingunmatched
Market Trend Analysisunmatched
Marketing Planunmatched
Militaryunmatched
Negotiation Skillsunmatched
Operational Supportunmatched
Pricingunmatched
Request for Proposals (RFP)unmatched
Revenue Managementunmatched
Salesunmatched
Sales Managementunmatched
Sales Strategyunmatched
Sales Supportunmatched
Service Deliveryunmatched
Standards Strategyunmatched
Strategic Planningunmatched
Trade Showsunmatched
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