The Director of Sales is responsible for generating top line revenue to meet or exceed budget expectations for this first class, select service hotel. The sales office consists of one sales manager selling multiple markets such as Corporate, SMERF, Government, Tour and Travel, intermediaries, etc.
ESSENTIONAL DUTIES & RESPONSIBILITIES
· Achieve or exceed individual, team sales goals and hotel budgets.
· Developing and implementing effective sales strategies to maximize revenue generation.
· Prepare annual/quarterly/monthly sales strategy reports.
· Direct and participate in the sales efforts of the hotel.
· Promptly follow-up on leads and administer group and corporate contracts.
· Ability to negotiate rates with a client creating a win-win situation for both client and hotel.
· Communicate to other department’s any and all special request you may have for guests.
· Attend trade shows, conventions and participate with local events and network at chamber events.
· Cultivate and source leads through cold calls, telemarketing, direct sales, and networking.
· Maintain rapport with competitor hotels, lead sources, clients and the local community.
· Submit weekly sales reports to Regional Director of Sales.
· Work closely with General Manager and Front Desk on Revenue Management strategies.
· Develop and implement special promotions to increase business from specific market segments.
· Possess and utilize excellent time management skills.
· Assist in company wide sales blitz activities.
· Using corporate Revenue Management resources to help make informed decisions and maximize revenue.
· Developing and maintaining positive relationships with peers, competitors and brand partners.
· Adjusting strategy based on market conditions and market segment knowledge.
· Ensure the property is maximizing the use of all company, brand and local resources and programs for market presence and promotions.
Responsible for accurately entering reservations and group bookings into the PMS system, collecting and verifying payment methods from guests, and monitoring group/room block cut-off dates and allocations. They ensure timely collection of guest payments, follow up on outstanding balances, and maintain clear communications. Additionally, the Sales Manager reconciles payments and charges, resolving any discrepancies to ensure accurate financial records and smooth coordination between sales, operations, and accounting teams.
QUALIFICATIONS
Candidate must have a minimum of two (2) years of experience as a Director of Sales (DOS), equivalent with a proven track record of success. If you have high performance standards, a high level of enthusiasm and thrive in a fast-paced team environment then you just might be the candidate that we’re looking for!
The minimum qualifications for this position are:
• Minimum of two years’ experience managing or leading a hotel’s sales effort.
• Extensive knowledge of forecasting sales and interpreting/analyzing results to plan and conducting budgetary analysis.
• Extensive knowledge of sales skills, revenue management, recruiting, supervising, training and motivating managers.
• Demonstrated ability to understand customer requirements and translating these into sales solutions.
• Track record of leading and inspiring teams to meet or exceed sales goals.
• Excellent communicator with strong written and verbal communication skills.
• Ability to travel as needed.
• Ability to quickly evaluate alternatives and decide on a plan of action.
• Strong organizational skills including follow up, time management, ability to multi-task and manage multiple priorities in a fast-paced environment.
• Working knowledge of Microsoft Office.