Director of Sales & Marketing

You’re a sales leader who enjoys building both strategy and people. You know how to develop a clear plan, coach sales reps to execute it well, and watch the numbers move because of it. You want your arms around the full picture of how a company grows—supporting the people selling, guiding the customer service team that supports clients, and aligning marketing efforts that strengthen the brand and generate opportunity. You’re comfortable holding a team accountable while still mentoring and developing them. You understand how marketing, brand reputation, and strong customer relationships work together to drive growth. If you’re energized by building a high-performing team and leading with integrity while growing a business, this role will feel like the right challenge. 

ProCare Medical exists to impact lives by helping healthcare providers and families create safer, more supportive environments through specialized medical equipment and accessibility solutions. The company serves both healthcare facilities and individuals in their homes, combining product expertise, thoughtful consultation, and dependable service to improve safety, mobility, and quality of life. At ProCare, the work matters—but so does how it’s done. The team operates with a strong commitment to Integrity, Learning, Flexibility, Rewarding, and Teamwork, values that guide how employees lead, collaborate, and serve customers while continuing to grow the company’s impact.  
 

Responsibilities:  

• Develop and execute the company’s sales strategy to achieve annual revenue growth targets. 
• Recruit, coach, and lead a high-performing sales team with clear expectations and accountability. 
• Monitor pipeline health, pricing strategies, contract standards, and team performance metrics. 
• Lead marketing strategy across digital, print, events, and referral partnerships to strengthen brand visibility. 
• Partner with operations and leadership to align sales forecasts, capacity, and company goals. 
• Support territory planning, deal strategy, and key account relationships when leadership involvement is needed. 
• Provide sales forecasting, reporting, and market feedback to guide executive decision-making. 

Qualifications: 

• Bachelor’s degree in Business, Marketing, or a related field 
• 7+ years of sales experience with at least 3 years in a leadership role 
• Proven success developing and leading high-performing sales teams 
• Experience in healthcare equipment, medical devices, or related industries preferred 
• Strong business development, negotiation, and relationship management skills 
• Experience working across both B2B and B2C sales environments 
• Strong communication, presentation, and organizational skills 
• Willingness to travel occasionally for industry events or training 

What we bring to the table:  

• Competitive salary with bonus and incentive plan 
• Comprehensive health benefits program (currently through Capital Blue Cross) 
• Company-paid long-term and short-term disability coverage 
• 401(k) retirement plan with a 4% company match 
• Generous paid time off including 3 weeks of vacation plus personal PTO 
• A family-friendly culture that values team relationships and organizational health 
• Professional development resources to support your growth as a leader 

What you bring to the table: 

• Integrity: You lead with honesty and ethical conviction, earning trust from customers and your team. 
• Desire to Learn: You invest in developing people and improving sales processes through continuous learning. 
• Flexibility: You adapt quickly as markets and opportunities shift while keeping the team focused on results. 
• Teamwork: You build strong partnerships across departments and create alignment around shared goals. 
• Affirmation: You foster an environment where people feel supported, respected, and motivated to succeed. 

                                                    Ready to lead a team, strengthen a brand,  

                          and help grow a company that is committed to impacting lives? 

                                                                    Apply now or call 717.993.4513

Related Skills/Experience: Director of Sales, Director of Sales and Marketing, Sales Director, Head of Sales, VP of Sales, Director of Business Development, Revenue Leader, or Healthcare Sales Director.