Director of Sales & Marketing

Creekside Opco
  • Smyrna, Georgia
    30+ days ago

    Job Description

    Senior Living Sales Director The Cambridge Assisted Living & Memory Care 

    Full-Time | Monday–Friday + Community Events/Occasional Weekends

    Are you passionate about building relationships, connecting with families, and helping seniors find a place to call home?

    We are seeking an energetic, compassionate, and results-driven Senior Living Sales Director to lead occupancy growth and community outreach efforts for our senior living community. This role is perfect for someone who thrives in relationship-based sales, enjoys networking within the local community, and is motivated by helping families navigate important life decisions.

    The ideal candidate is highly organized, outgoing, self-motivated, and experienced in senior living, healthcare, hospitality, apartment leasing, or relationship-driven sales.

    What You’ll Love About This Role

    • Competitive base salary + bonus/commission opportunities

    • Opportunity to make a meaningful impact in the lives of seniors and families

    • Supportive leadership team and collaborative community culture

    • Fast-paced, relationship-focused environment

    • Career growth opportunities within a growing organization

    • Beautiful community environment with engaged residents and staff

    Benefits

    • Medical, dental, and vision insurance

    • Telehealth and wellness benefits

    • Life insurance and disability coverage

    • Accident, critical illness, and hospital indemnity options

    • Flexible coverage options for employees and families

    • Paid time off and holiday pay

    • Employee wellness and assistance programs

    • Opportunities for professional development and advancement

    Schedule

    • Monday–Friday

    • 8:00 AM – 5:00 PM

    • Some evenings and weekends required for events, tours, and community outreach

    Responsibilities

    • Drive occupancy growth through lead management, relationship building, and community outreach

    • Conduct tours for prospective residents and families, providing an exceptional first impression

    • Build and maintain referral relationships with hospitals, physicians, rehabilitation centers, case managers, senior organizations, and local businesses

    • Follow up consistently with prospects using CRM systems and sales processes

    • Plan and participate in networking events, community events, and marketing initiatives

    • Collaborate with the Executive Director and department leaders to create a welcoming resident experience

    • Manage inquiry-to-move-in conversion process

    • Maintain accurate prospect records and reporting within WelcomeHome CRM

    • Develop strategic outreach plans to increase community visibility and census growth

    • Provide excellent customer service to residents, families, and referral partners

    • Stay informed on local market trends and competitor activity

    Qualifications

    • Previous experience in senior living sales, assisted living, independent living, memory care, healthcare sales, hospitality sales, or related field preferred

    • Proven ability to build relationships and close sales

    • Experience with lead management and CRM systems preferred 

    • Strong communication, presentation, and follow-up skills

    • Self-motivated with the ability to work independently and manage priorities effectively

    • Professional, compassionate, and customer-service oriented

    • Experience with WelcomeHome CRM is a plus

    We are looking for someone who believes senior living sales is about compassion first — building trust with families, creating meaningful connections, and helping seniors feel truly at home.

    Numbers & Facts

    LocationSmyrna, Georgia

    Skills

    • Assisted Livingunmatched
    • Case Managementunmatched
    • Communication Skillsunmatched
    • Community Relationsunmatched
    • Competitive Researchunmatched
    • Customer Relationship Management (CRM)unmatched
    • Customer Relationship Management (CRM) Systemsunmatched
    • Customer Support/Serviceunmatched
    • Dental Insuranceunmatched
    • Disability Insuranceunmatched
    • Employee Assistance Planunmatched
    • Event Marketingunmatched
    • Follow Throughunmatched
    • Healthcareunmatched
    • Hospitalunmatched
    • Lead Managementunmatched
    • Leadershipunmatched
    • Leasingunmatched
    • Life Insuranceunmatched
    • Market Trend Analysisunmatched
    • Marketingunmatched
    • Networking Eventsunmatched
    • Organizational Skillsunmatched
    • Record Keepingunmatched
    • Revenue Growthunmatched
    • Salesunmatched
    • Strategic Planningunmatched
    • Team Playerunmatched
    • Telehealthunmatched
    • Vision Planunmatched

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