Director, Product Management

Persado, Inc.

New York, NY

JOB DETAILS
SALARY
$150,000–$200,000 Per Year
SKILLS
Artificial Intelligence (AI), Automation, Banking Services, Content Development, Customer/Client Research, Data Science, Enterprise Marketing, Establish Priorities, Insurance, Leadership, Marketing, Mentoring, Metrics, Product Development, Product Management, Product Planning, Requirements Management, Risk, Sales, Telecommunications, Time Management
LOCATION
New York, NY
POSTED
2 days ago

Salary Range: $150,000.00 - $200,000.00 per year base salary (which is dependent on a variety of factors including relevant experience, geographic location, business needs, and market demand).

Who We Are

Persado is an innovative Marketing AI platform that integrates high-performance creative generation with automated review of compliance risks. Used by 8 out of the top 10 US banks today, the Persado platform orchestrates collaboration between marketing and compliance teams as they generate content that balances performance and compliance risk.

Persado is at the forefront of empowering marketing teams in highly regulated industries-such as banking, insurance, and telecommunications -- to create and optimize content with speed, compliance, and confidence. Our platform enables enterprise copywriters and marketers to generate and deliver personalized timely, compliant content across channels with unparalleled efficiency, automation, and measurable business impact. As an employer, Persado is committed to creating a place where everyone's unique perspective is valued. We understand that our team members and our inclusive culture are what make Persado special. Persado is proud to be named on Fast Company's World's Most Innovative Companies list in 2020 and Built In's Best Places To Work in 2021, 2022 & 2024.

What We Are Looking for

We are looking for a Director of Product Management to own a core area of the Persado platform and drive it from strategy through execution. You will define the product vision and roadmap for your area, partner closely with engineering, design, data science, and go-to-market teams, and be accountable for outcomes that matter to our customers and our business. This is a high-ownership role for a product leader who is equally comfortable setting direction with executives and getting into the details with delivery teams.

What You'll Do

  • Own the strategy, roadmap, and business outcomes for a major product area within the Persado platform.
  • Translate market, customer, and competitive insight into a clear product vision and a prioritized, executable roadmap.
  • Lead discovery and delivery end-to-end: define requirements, make scope trade-offs, and ship high-quality product on predictable timelines.
  • Partner with engineering, design, and data science leadership to align capacity, architecture, and sequencing against product goals.
  • Work directly with enterprise customers and internal teams to understand user workflows, validate concepts, and measure adoption and impact.
  • Collaborate with marketing, sales, and customer success on positioning, launches, enablement, and feedback loops.
  • Define and track success metrics; use data to inform decisions and communicate progress to executive stakeholders.
  • Mentor and develop product managers; help raise the bar on product craft across the organization.

About the Company

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Persado, Inc.