Director Product Marketing The Director Product Marketing serves as the primary technical bridge between internal PDM/Engineering and the external customer ecosystem. Translates complex SoC/SW innovations into quantifiable business value for customers and partners. Is a promoter of technology, and an architect of its adoption, ensuring that platform capabilities are perfectly aligned with market pain points and strategic GTM objectives.Key Responsibilities Technical Content & MessagingAsset Creation: Author original, high-impact technical assets including white papers, deployment guides, reference architectures, and performance benchmarks.Value Translation: Distill dense engineering designs and product specifications into clear, compelling technical briefs and customer-centric value propositions.Sales & Field EnablementStrategic Guidance: Develop "what to say to customers" guidance, including competitive positioning, objection-handling "battle cards," and architectural tradeoff analysis.Sales Collateral: Partner with PDMs, sales and Field Application Engineers (FAEs) to create pitch decks, FAQs, and technical case studies to drive product adoption.Technical Training: Design and deliver global training programs for internal sales teams and external partners (OEMs, scaling partners, and distributors) on complex systems.Product Strategy & Roadmap InfluenceFeedback Loop: Act as an advocate for the customer by funneling structured field feedback and market intelligence back to engineering and product management.Roadmap Definition: Influence future product roadmaps by identifying technical gaps, emerging trends, and opportunities for innovation within specific segments.Competitive Analysis: Perform deep technical competitive analysis to identify market gaps and refine product positioning strategies.Customer Engagement & EvangelismMarket Evangelism: Represent the company as a technical authority at industry events, webinars, and developer workshops to build "belief" in the technology stack.This role is eligible for remote work in the U.S. and is not eligible for visa sponsorship.Minimum Qualifications:Bachelor's degree and 8+ years of Product Marketing, Marketing, Business, Engineering, Communications, or related work experience. OR Associate's degree or equivalent degree and 10+ years of Product Marketing, Marketing, Business, Engineering, Communications, or related work experience. OR High school Diploma or equivalent and 12+ years of Product Marketing, Marketing, Business, Engineering, Communications, or related work experience. Completed advanced degrees in a relevant field may be substituted for up to two years (Master's = one year, Doctorate = two years) of work experience.Preferred Qualifications:Education: Bachelor's degree in Electrical Engineering, Computer Engineering, or Computer ScienceAdvanced Degree: Master's degree in Engineering or an MBA.Experience: 10+ years of experience in technical marketing, applications engineering, solutions architecture, or product management within the semiconductor industryTechnical Core: Deep understanding of SoC architecture, specialized stacks (AI frameworks, ROS etc.)Communication: Exceptional technical storytelling skills with a proven ability to present complex material to both executive and engineering audiences.Industry Standards: Familiarity with industrial protocols and specific developer ecosystemsSuccess Metrics (KPIs)Product Adoption: Acceleration of time-to-market for customers through the use of reference designs and technical enablement assetsMarket Impact: Quality of market intelligence provided to engineering as measured by roadmap alignment with customer needsPay range and Other Compensation & Benefits: $188,000.00 - $282,000.00