Dual Director of Sales

LIGHTHOUSE HOTELS LLC

Ithaca, NY

JOB DETAILS
SALARY
$70,000–$70,000 Per Year
SKILLS
Advertising, Analysis Skills, Brand Management, Budgeting, Business Analysis, Business Case, Communication Skills, Community and Social Services, Computer Workstations, Corrective Action, Customer Satisfaction, Customer/Client Research, Employee Relations, English Language, Environmental Monitoring, Facebook, File Maintenance, Google Apps, High School Diploma, Hotel Management, Industry-Specific Software, Leadership, LinkedIn, Maintain Compliance, Market Analysis, Market Segmentation, Marketing Plan, Microsoft Office, Multilingual, Multitasking, Needs Assessment, Negotiation Skills, Office Equipment, Performance Analysis, Performance Reviews, Philosophy, Physical Demands, Problem Solving Skills, Profit & Loss, Project Development, Property Maintenance, Public/Media/Press/Analyst Relations, Reporting Skills, Revenue Growth, Safety Process, Safety/Work Safety, Sales, Sales Analysis, Sales Management, Sales Promotions, Sales Qualification, Set Goals, Spanish Language, Staff Training, Statistics, Team Lead/Manager, Team Player, Time Management, Willing to Travel
LOCATION
Ithaca, NY
POSTED
30+ days ago

Be... an Innovator, a Motivator, a Leader, a Team Player - Most of all, Be Baywood!

With our "It's My Pleasure!" philosophy we have become one of the Nation's fastest growing hotel development & management companies. Get to know us on LinkedIn and Facebook and see why we believe, 'It's Better at Baywood!'

Join us as Dual Director of Sales, for two perfectly renovated hotels, Hampton Inn and Fairfield Inn & Suites, ITHACA, NY!!

Summary

Implements and directs the property’s sales activities in accordance with the marketing plan and assigned market segment; coordinates with other departments the service activities related to the sales function to maximize customer satisfaction and overall profitability.

**This position is salary plus incentive**

Essential Job Duties

Implements the sales activities within all market segments to achieve budgeted goals

      Assists with the development of annual sales goals.

      Recommends and takes appropriate action to maximize sales during high and low season

      Assists with the preparation of the budget and ensures assigned area operates within cost constraints.

      Maintains effective communication with current and potential clients

      Prepares reports, as requested, to develop a more informative database for improved management decision-making and critical evaluation of work activities

      Immediately informs management of any challenges; executes corrective action

Solicits, evaluates, sells, and confirms business to meet budgeted sales and profit margin of assigned market segment

      Qualifies prospective leads as to profitability

      Negotiates with client to achieve maximum profit while satisfying client needs

      Contacts in-house guests to improve guest relations and determine additional sales opportunities

      Monitors group booking pace, alerting client of deadlines (deposits, cut-off date); promptly notifies affected departments of significant inventory changes.  

      Creates effective business cases to demonstrate the need for additional amenities & services to facilitate additional revenue

Coordinates with all departments regarding activities related to booked business

      Reviews client files of assigned accounts to maintain a proper flow of information within the hotel

      Conducts and/or attends meetings to maintain favorable working relationships among company employees and to promote maximum morale, productivity and efficiency

Assists with the development and execution of projects

      Analyzes sales statistics to recommend policy

      Conducts market analysis to determine client needs, occupancy potential, rates desired, etc.

      Develops and executes package plans, special sales activities, promotions, public relations activities and materials, advertising, etc.

      Enhances the property’s community image and stays abreast of competition, new developments, and sales methods and techniques

      Meets established deadlines without compromising quality of work

Participates in solving problems with other departments as required related to business booked on the property

      Resolves guest room and function space conflicts

      Salvages accounts which threaten cancellation

      Effectively compromises between customer needs and property

 

Additional Duties

      Ensures a clean & professional work environment by continuously monitoring both staff appearance & behavior, and cleanliness of the work stations/area

      Performs Manager on Duty functions as needed

      Participates in BEAR and other Baywood sponsored community service events

      Additional duties may be added at any time at the discretion of management

Consistently models the behavior of a ‘Baywood Ambassador’ who:

      Maintains a professional image, including physical appearance, verbiage, and body language, at all times

      Warmly greets both guests and coworkers (using the 10/5, first & last rule) every time they come in contact

      Actively listens to guests & associates, responding appropriately to their questions and/or concerns. Seeks guidance and/or assistance from others to ensure satisfaction

      Fosters teamwork by offering assistance to others

      Continuously monitors the surroundings at work, in order to identify any cleanliness, safety, security, or building upkeep issues.  Reports discrepancies to the proper department.

      Contributes to a safe work environment by following proper safety guidelines in matters of attire, utilizing protective gear, and following safety procedures.

      Recommends other Baywood properties to our guests, when appropriate.

      Consistently demonstrates our It’s My Pleasure service philosophy by identifying and seizing each golden opportunity to exceed guest expectations


Additional Essential Job Duties - for those with direct reports

Ensures direct reports are provided with the necessary structure, motivation and training to satisfy their needs and achieve organizational goals

      Interviews, selects, trains, and counsels associates  

      Ensures that all new hires are given the proper onboarding experience

      Ensures that staff is properly trained

      Ensures adequate staffing levels are maintained, adhering to budgetary and staffing guidelines

      Ensures compliance to job description and reviews goals with each individual

      Maintains associate files, ensuring all documents are current (including job descriptions and version of handbook)

      Ensures that performance evaluations are being issued as required by Corporate

      Encourages promotion from within, associate engagement and development through goal setting, employee training and participating in all corporate mandated associate-focused initiatives


Skills/Qualifications

Education:

      Bachelor’s degree in Hospitality or related field preferred; however, skills/knowledge gained through on-the-job training and previous experience may substitute for degree

      High School diploma minimum

Certifications / Licenses:

      Brand Sales Manager certification preferred (Hilton)

      Must possess and maintain a Motor Vehicle Operator's License in good standing

Experience:

      Minimum of 2 years Sales Manager or equivalent position in similar type property or related business 

      Experience in local market preferred

      Strong reputation in the business community of the local market

      Proven record of successful proactive sales efforts

Additional Skills:

      Ability to multi-task

      Ability to communicate effectively, both written and oral

      Bilingual (Spanish & English) preferred, depending on market

      Ability to work the shifts required for the position

      Ability to learn and adhere to Brand & Baywood Hotels’ standards

      Ability to take information from various sources and determine a responsible course of action

      Ability to understand interdepartmental relationships

      Ability to operate office equipment and industry specific software (PMS, Sales Pro)

      Ability to motivate and lead a team

      Ability to read, interpret and analyze business reports

      Proficient in Microsoft Office

      Proficient in Google Apps for Work preferred

Physical Demands

      Walking and Standing: Frequently (60%)

      Sitting:  30 % of time

      Bending, Stooping, Reaching:  Infrequently

      Lifting, Push/Pull: Up to 25 lbs. Infrequently

      Driving: Frequently

      Traveling: Frequently within local area.  Infrequently outside of local area

Environmental Conditions:

      InsideProtection from weather conditions,  and temperature changes

      Outside:Frequently transitioning from inside to outside of building and vehicle, assisting guests in varying weather conditions

About the Company

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LIGHTHOUSE HOTELS LLC