E-Commerce & CRM SpecialistHourly FT New York, NY, USSalary Range: $34.00 To $38.50 HourlyThe E-Commerce & CRM Specialist supports the execution and optimization of Baccarat's digital commerce and customer engagement activities in North America. This role is responsible for day‑to‑day site operations, CRM campaign execution, and performance tracking, working closely with global teams, marketing, and retail to ensure a consistent and elevated client experience across channels. This role focus on execution, coordination, and continuous improvement.1. E-Commerce Operations & Site ManagementMaintain and update the U.S. e-commerce site (content, product setup, pricing, launches)Execute global campaigns and adapt for the North America marketPerform regular site QA checks to ensure accuracy and functionalityCoordinate with Operations to ensure product availability and inventory accuracy2. CRM Campaign Execution & Client EngagementExecute CRM campaigns (email, lifecycle, client engagement) in partnership with global CRM and marketing teamsManage campaign calendars and ensure timely deploymentSupport segmentation, targeting, and personalization effortsPartner with Retail to support clienteling tools and usageManage product assortments and merchandising updates on siteCoordinate content updates (copy, imagery, launches)Ensure consistency across site experience and brand positioning4. Performance Tracking & ReportingMonitor key KPIs:TrafficConversionRevenueCRM engagementPrepare regular reports and highlight trends or issuesRecommend improvements based on performance insightsStrong execution and organizational skillsAnalytical mindset with attention to detailAbility to manage multiple workstreams simultaneouslyCollaborative approach across Retail, Marketing, HQ, and agenciesUnderstanding of e-commerce and CRM fundamentalsQualifications3-5 years of experience in e-commerce, CRM, or digital marketingExperience working with CMS platforms, CRM tools, and analytics (Salesforce, GA, etc.)Experience in retail, luxury, or consumer brands preferredBachelor's degree in business, marketing, or related field#J-18808-Ljbffr