e-Commerce Marketing Manager

L N Curtis & Sons

Salt Lake City, UT

JOB DETAILS
SKILLS
Address Management, Analysis Skills, Category Development, Content Development, Data Quality, Detail Oriented, ERP (Enterprise Resource Planning), Ecosystems, Establish Priorities, Industry/Trade Analysis, Marketing, Marketing Campaign, Mathematics, Merchandising, Multitasking, Online Marketing, Online Product Merchandising, People Management, Product Pricing, Reporting Dashboards, Sales Presentation, Search Engine Optimization (SEO), Social Media Marketing, Stock Keeping Unit (SKU), Team Lead/Manager, Team Player, Technical Leadership, Testing, Trend Analysis, User Interface/Experience (UI/UX), Web Programming, Website Conversion, Willing to Travel, eCommerce, eCommerce (B2X) Marketing
LOCATION
Salt Lake City, UT
POSTED
Today

Job TypeFull-timeJob Description The eCommerce Marketing Manager at Curtis is a key member of the eCommerce and Marketing team who will help lead the end-to-end performance and user experience of Curtis web properties. This will be achieved by developing engaging content, optimizing conversion, leveraging industry trends and all available analytics. This role reports to the Director of eCommerce and Marketing.Duties and Responsibilities Develop email and social media marketing calendars and launch corresponding campaigns with Marketing team.Merchandise Curtis websites, set-up SKUS, update product pages and build customer centric category and brand pages.Manage technology providers, web developers and software connectors to ensure seamless workflow. This includes discovery, definition and testing of issues or enhancements.Develop and/or cultivate dynamic and static content with various available resources and tools.Understand and implement best in class structural and technical SEO on all relevant pages.Work with Merchandising Team to validate data integrity between the sites, vendors and ERP.Responsible for the site search management including maintenance, enhancements and performance.Collaborate with Marketing to deploy and analyze promotions.Other duties as assigned to support internal teams and user experience.Oversee and develop the direct reports of the eCommerce Marketing Team.Dashboard management of team workflow; prioritizing, identifying trends and exploring efficiencies for the team.Other duties as assigned by management to address and provide effective support of company mission, values and goals.Prerequisite Core Competencies Motivated to always improve both personally and professionally.Highly proficient in mathematics and ability to apply mathematical concepts to pricing models, percentages, rounding, etc.Ability to manage multiple priorities in a fast-paced environment.Perform as a strong member in a team-oriented work environment.Strategic thinking; implementing 90-day plans to achieve results.Strong work ethic.Proven attention to detail.Self-starter with willingness to do whatever is necessary to support the team.Demonstrate good judgement and a high degree of integrity.A history of continuing professional and personal development.Qualifications Prefer 3+ years in digital marketing or merchandising role focused on user experience, product presentation and conversion.Ideally the successful candidate will have experience with BigCommerce and BigCommerce app ecosystem. Shopify experience will also be considered.This position can be hybrid or remote, pending location, with less than 15% annual travel.EEO Statement L.N. Curtis & sons is proud to be an Equal Employment Opportunity and Affimative Action employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics. Additionally, L.N. Curtis & sons participates in the E-Verify program as required by law. You may view our Equal Employment, Pay Transparency and E-Verify notices at .We are committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at hrsupport@lncurtis.com.#J-18808-Ljbffr

About the Company

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L N Curtis & Sons

L.N. Curtis & sons has a long history with emergency responders. Lloyd N. "Pop" Curtis was the founder of our company. Lloyd's brother, Newton, had partnered with his brothers-in-law in Glendale, California to build a mechanical resuscitator - a first of its kind. They started this venture in 1928. The E & J Mechanical Resuscitator sold for $350.00, quite a pretty penny for those days. The brothers-in-law, Clarence Erickson (the "E" of E & J), a skilled machinist, and George Johnstone (the "J" of E & J), a noted doctor, had the talent in the development and brother Newton was skilled in sales, so this was a perfect union! In short order, Newton convinced Lloyd to begin selling the resuscitator with him and the "L.N. Curtis" company was born in 1929.

In true Curtis style, it was time to expand the business and Lloyd was picked to pack up and move to Oakland, California where he worked hard to sell the mechanical resuscitator and its offspring equipment throughout a great portion of the Western United States.

The Depression of the early 30's interrupted many American lives. It most certainly hindered the sale of a resuscitator that was a very expensive piece of equipment for its day (as much as a new Chevy or Ford). Thus, Lloyd found himself trying to support a family and unable to make ends meet. He was, however, an extremely popular salesperson. It seemed firefighters liked him very much, respected his tenacity and were intent on keeping him afloat. It became their practice when Lloyd came around for a sales call to ask him "to pick up some fire boots and bring them next time he visited." "Lloyd, we could use some turnouts on your next visit. How about it?" This is how L.N. Curtis & sons as we know it today was born.

Salt Lake City, Utah was the first new division of the company and Jay Curtis was asked to run the business there. Jay’s son-in-law, Steven L. Chandler, ran this division until his retirement in 2009.

In 1945, the second division office opened in Seattle, Washington. A volunteer firefighter from Orinda, California and a friend to the Curtis family was handpicked to open things up in the Northwest. Don Miller, another son-in-law to Jay Curtis, eventually ran what is now the Northwest Division until his retirement in 1998.

Three more divisions have opened: one to support customers in Southern California and Southern Nevada, one for our customers in the Southwest and the other to support our U.S. Military customers world-wide.

Headquarters in Oakland, California was the responsibility of Bill Curtis from 1946 until 1988. Upon his death in 2005 he was serving as Chairman of the Board and was still acting as Secretary of the Corporation. His son, Paul Curtis, is President and CEO of the company. In 2019, the firm moved its Corporate Headquarters to a new administrative services facility in Walnut Creek, CA.

Jeff Curtis, a great grandson of Pop Curtis is currently Vice President of Operations and Customer Service, while Roger Curtis, also a great grandson of Pop Curtis, is currently Vice President of Marketing and Administration.

Three more additions to the L.N. Curtis & sons’ family have been the business operations of ECMS, Firefighters Bookstore, and Curtis Blue Line. ECMS performs ensemble care and maintenance for emergency responders from six operational centers strategically located throughout the West. Firefighters Bookstore services emergency responders on a world-wide basis with educational and training services. Curtis Blue Line services law enforcement agencies and their members from six operational centers located in the West.

In recognition of the longstanding customer base, a Trademark was established for L.N. Curtis & sons: Tools for Heroes®. The mission of providing safe, reliable and effective tools for the heroes that we rely on has not changed since 1929. Through the dedicated service of loyal team members (many who have served the company for multiple decades and through multiple generations of their family), the company is a highly regarded provider of the services and equipment that first responders rely on to help them perform their duties safely.

Finally, the economy improved enough that, with the addition of a very small inheritance, Lloyd was able to buy a car and get back on the road. His sons, Jay and Bill were named "partners" and the "L.N. Curtis" company immediately evolved into, "L.N. Curtis & sons." 451 Hudson Street in Oakland, California was the garage that opened the doors to what has become one of the most successful distributors of emergency responder equipment in the United States. Lloyd, Jay and Bill Curtis each worked diligently in every capacity to be successful and support their family. In fact, none of them ever retired and each worked actively in the business until their deaths.

COMPANY SIZE
100 to 499 employees
INDUSTRY
Business Services - Other
FOUNDED
1929
WEBSITE
https://recruiting.paylocity.com/recruiting/jobs/All/432d7f96-52de-4a54-874b-5efef5a500c8/LN-Curtis-Sons