Job Summary:We are seeking an experienced E-commerce Ads & Performance Analyst to manage, optimize, and report on paid advertising performance across multiple online marketplaces and ad platforms. This role requires strong analytical skills, deep familiarity with major e-commerce ad ecosystems, and advanced Microsoft Excel expertise to transform raw advertising and sales data into actionable performance reports.The ideal candidate is highly detail-oriented, data-driven, and comfortable working with large datasets extracted from multiple ad and seller platforms.Key Responsibilities:- Ad Campaigns Optimization and Advertising Performance AnalysisAnalyze daily performance of paid advertising campaigns across:Amazon AdsGoogle AdsTikTok AdseBay AdsMonitor key performance metrics such as ACoS, TACoS, CPC, CTR, Conversion Rate, and Profit Margin.Proactively identify trends, inefficiencies, and growth opportunities.Investigate slow-moving products and suggest ways to improve sales.Provide data-backed recommendations for campaign optimization and budget allocation.Support ongoing campaign performance improvements through structured analysis.- Data Management, Data Analysis, and ReportingUse advanced Microsoft Excel features to analyze large datasets, including pivot tables/charts.Advanced formulas (LOOKUPs, INDEX-MATCH, SUMIFS, etc.).Extract raw sales and advertising reports from ad platforms, seller centers/merchant dashboards.Clean, organize, and consolidate data from multiple sources.Build and maintain performance reports (daily, weekly, monthly).Create dashboards and summary reports for management review.Ensure data accuracy and consistency across platforms.Improve existing reporting templates and develop new ones as needed.Required QualificationsProven experience as an Ads Analyst, E-commerce Analyst, or similar role.Hands‑on experience managing or analyzing ads on:Amazon AdsGoogle AdsTikTok AdseBay Ads(Preferred experiences: Walmart Ads and Best Buy Ads)Strong understanding of e-commerce KPIs and paid advertising metrics.Advanced Microsoft Excel skills.Experience working with raw data exports from ad platforms and seller centers.Strong attention to detail and data accuracy.#J-18808-Ljbffr