Job Summary
ABOUT RUBRIK
Rubrik is on a mission to secure the world&39s data. As a leader in Zero Trust Data Security Rubrik helps organizations across industries achieve business resilience against cyberattacks malicious insiders and operational disruptions. Our platform delivers data security posture data threat analytics data observability and data recovery - enabling teams to protect data wherever it lives on-premises in the cloud or at the edge.
POSITION SUMMARY
The Email Marketing Manager will be a critical contributor within Rubrik&39s Digital Marketing team owning end-to-end execution of email marketing programs that drive pipeline and revenue. Sitting at the intersection of demand generation and digital media this role is responsible for email nurture strategy batchblast campaigns paid email placements paid digital advertising support and paid newsletter sponsorships. The ideal candidate is a data-driven marketer who thrives in a fast-paced collaborative environment and brings a strong command of marketing automation analytics and cross-functional execution.
What You&39ll Do
Email Nurture Programs
Design build and optimize multi-touch email nurture sequences that guide prospects through the buyer journey.
Partner with content demand gen and sales development to develop audience segmentation and personalization strategies.
Monitor engagement metrics and apply AB testing to continuously improve open rates click-through rates and conversion.
Email Blasts & Campaign Execution
Manage end-to-end production and deployment of batch email campaigns including list segmentation QA scheduling and reporting.
Coordinate with field marketing content and product teams to align email sends with campaign calendars and product launches.
Ensure all campaigns adhere to CAN-SPAM GDPR and other applicable email compliance standards.
Paid Email & Paid Newsletters
Own Rubrik&39s paid email placements with third-party publishers and media vendors including negotiating placements briefing creative and measuring ROI.
Manage paid newsletter sponsorships across industry publications targeting security IT and cloud audiences.
Track spend pacing and performance across paid email programs and report results to stakeholders.
Paid Ads Support
Collaborate with the paid media team to align email and paid ad messaging landing pages and audience targeting.
Support retargeting and account-based programs that span email and paid channels.
Analytics & Reporting
Build and maintain dashboards to track email program performance including pipeline influence engagement and list health.
Present regular performance reviews to Digital Marketing leadership with data-backed insights and optimization recommendations.
Experience You&39ll Need
7&43 years of B2B email marketing experience preferably in a technology or SaaS company.
Hands-on expertise managing email campaigns in Marketo including smart campaigns program templates and engagement programs.
Proficiency with Salesforce CRM for lead management campaign attribution and pipeline reporting.
Experience building and interpreting dashboards and data visualizations in Tableau.
Comfortable working across G Suite Google Docs Sheets Slides Drive for day-to-day collaboration and documentation.
Strong understanding of audience segmentation lead lifecycle stages and email deliverability best practices.
Demonstrated ability to manage multiple campaigns simultaneously meeting deadlines in a high-velocity environment.
Excellent written communication skills with a high attention to detail for copy layout and QA.
Experience managing vendor relationships for paid email and newsletter programs.
Tools- Marketo SalesforceTableau G Suite
PREFERRED QUALIFICATIONS
Familiarity with AI-assisted marketing workflows using Anthropic&39s Claude or similar LLM tools for content ideation personalization at scale and campaign analysis.
Experience with Jira or similar project management tools for tracking campaign deliverables and cross-functional work.
Knowledge of Knak or comparable email design platforms for template creation and brand-compliant email builds.
Hands-on experience with TransPerfect or other localizationtranslation management platforms for global campaign execution.
Working knowledge of ZoomInfo for contact data enrichment audience building and intent-based targeting.
Background in account-based marketing ABM with exposure to ABM platforms and tiered account strategies.
Experience with paid media platforms LinkedIn Google 6sense or similar as a complement to email programs.
Nice-to-Have Tools- Anthropic Claude Jira Knak TransPerfect ZoomInfo
WHAT SUCCESS LOOKS LIKE
Email nurture programs with measurable improvements in MQL-to-opportunity conversion rates within the first two quarters.
A reliable scalable email operations process with clear QA standards and documentation.
A paid email and newsletter portfolio that delivers qualified pipeline at efficient CPL targets.
Strong cross-functional relationships with content demand gen sales development and field marketing teams.
Regular trusted reporting that helps leadership understand email&39s contribution to overall pipeline.
LI-KY1The minimum and maximum base salaries for this role are posted below additionally the role is eligible for bonus potential equity and benefits. The range displayed reflects the minimum and maximum target for new hire salaries for the role based on U.S. location. Within the range the salary offered will be determined by work location and additional factors including job-related skills experience and relevant education or training.US SF Bay Area DC Metro NYC Seattle Pay Range144400-216600 USDThe minimum and maximum base salaries for this role are posted below additionally the role is eligible for bonus potential equity and benefits. The range displayed reflects the minimum and maximum target for new hire salaries for the role based on U.S. location. Within the range the salary offered will be determined by work location and additional factors including job-related skills experience and relevant education or training.US2 all other US officesremote Pay Range130000-195000 USDJoin Us in Securing and Accelerating the World&39s AI Transformation Rubrik RBRK the Security and AI Operations Company leads at the intersection of data protection cyber resilience and enterprise AI acceleration. Rubrik Security Cloud delivers complete cyber resilience by securing monitoring and recovering data identities and workloads across clouds. Rubrik Agent Cloud accelerates trusted AI agent deployments at scale by monitoring and auditing agentic actions enforcing real-time guardrails fine-tuning for accuracy and undoing agentic mistakes. Linkedin | X formerly Twitter | Instagram |Rubrik.com
Inclusion &64 Rubrik
At Rubrik we are dedicated to fostering a culture where people from all backgrounds are valued feel they belong and believe they can succeed. Our commitment to inclusion is at the heart of our mission to secure the worlds data. Our goal is to hire and promote the best talent regardless of background. We continually review our hiring practices to ensure fairness and strive to create an environment where every employee has equal access to opportunities for growth and excellence. We believe in empowering everyone to bring their authentic selves to work and achieve their fullest potential. Our inclusion strategy focuses on three core areas of our business and culture
Our Company
We are committed to building a merit-based organization that offers equal access to growth and success for all employees globally. Your potential is limitless here.
Our Culture
We strive to create an inclusive atmosphere where individuals from all backgrounds feel a strong sense of belonging can thrive and do their best work. Your contributions help us innovate and break boundaries.
Our Communities
We are dedicated to expanding our engagement with the communities we operate in creating opportunities for underrepresented talent and driving greater innovation for our clients. Your impact extends beyond Rubrik contributing to safer and stronger communities.
Equal Opportunity EmployerVeteransDisabled
Rubrik is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race color religion sex sexual orientation gender identity national origin or protected veteran status and will not be discriminated against on the basis of disability. Rubrik provides equal employment opportunities EEO to all employees and applicants for employment without regard to race color religion sex national origin age disability or genetics. In addition to federal law