Email Marketing Manager

Email Marketing Manager

The National Marine Sanctuary Foundation, a 501(c)3 non-profit organization that is a leading voice for U.S. protected waters, is seeking an Email Marketing Manager who will be responsible for developing and executing the Foundation's email marketing strategy across four major areas: brand awareness, engagement, cultivation and individual fundraising. In addition, the Email Marketing Manager will provide strategic input regarding the execution across the Foundation website, social medial channels and other platforms.

The Email Marketing Manager joins a talented and creative team that is working to drive awareness of and donations to the Foundation and the national marine sanctuary system. The person in this role will work within the Marketing-Communications Department, which includes the Director of Marketing and Brand, a Communications Manager, a Marketing Manager, an Impact Story Producer and a Communications Coordinator. This Manager will also engage the Foundation's Policy, Conservation, and Education and Outreach Divisions, and will work in close relationship to the Development Department. In addition to the Foundation's staff, the Digital Marketing Manager will work closely with federal partners in the National Marine Sanctuary System (part of NOAA), and a diverse array of community partners.

The National Marine Sanctuary Foundation is committed to equal opportunity and a collaborative work environment. We are dedicated to attracting and retaining a diverse staff. We honor experiences, perspectives, and unique identities, and welcome the contributions that you can bring to the dedicated team. With a diverse team of employees, we can grow and learn better together and achieve our mission to protect the health of the ocean, coasts and Great Lakes for current and future generations.

What You'll Do

• Develop the digital marketing strategy via Foundation audience segmentation, fundraising trends, and Foundation priority messages and programs.
• Plan and manage the creation of relevant and engaging digital content for publishing onto various digital platforms with a primary focus on the Foundation's email marketing program.
• Work across the Marketing-Communications team and outside vendors to execute email marketing content.
• Work with the Marketing Manager on website, search engine optimization, database marketing, email, social media, and display advertising campaigns.
• Working with the Development team, evaluate the performance of individual fundraising campaigns, including post-analysis and data reporting.
• Identify conversion and drop-off points metrics that affect email marketing and individual fundraising performance.
• Build new growth strategies through digital marketing.
• Perform other duties as assigned, including participating in Foundation events.

Who You Are

Required Qualifications:

• Bachelor's degree in marketing or a related field
• At least 5 years of digital marketing experience
• Experience leading multiplatform digital fundraising campaigns.
• Proficiency in MailChimp, Salesforce, GA4 and online fundraising platforms (e.g. Fundraise Up) required.
• Experience in managing both internal and external stakeholders.
• Strong project management skills
• Strong interpersonal and relationship-building skills
• Excellent writing and editing skills
• Strong analytical skills
• Regular attendance is required.

Preferred Qualifications:

• Experience in and/or knowledge of national marine sanctuaries, ocean conservation, and marine science.
• A sincere interest in, and commitment to, our mission.

Why You Will Love Us

• Dedicated and passionate staff committed to marine and Great Lakes Conservation
• Generous leave policy, plus paid time off the week between December 25 and January 1; and 12 paid holidays
• Health benefits: Medical with an FSA option; dental, and vision
• Foundation paid Life and Disability Insurance
• Preparing for the Future: 403(B) with employer contribution after one year of service
• Commuter Benefits

Compensation and Benefits: $66,000 - $74,000/year based on experience. The Foundation offers a competitive benefits package.

Apply through the Foundation's online portal. A resume, cover letter, and three professional references are required. Applications must be received by June 12, 2026, at 11:59 PM ET.

Location: Silver Spring, Maryland