Experience Content Design & Strategy Supervisor

United Parcel Service Inc

Atlanta, GA

JOB DETAILS
SKILLS
A/B Testing, Adobe Product Family, Artificial Intelligence (AI), Best Practices, Communication Skills, Consumer Branding, Content Development, Content Management, Content Management Systems (CMS), Cross-Functional, Customer/Client Research, Customer/Consumer Behavior, Detail Oriented, Ecosystems, Editing, Establish Priorities, Information Architecture, Journalism, Marketing, Multiplatform/Cross-Platform, Problem Solving Skills, Process Improvement, Product Design, Product Marketing, Risk Analysis, Search Engine Optimization (SEO), Storytelling, Strategic Planning, Systems Scalability, Team Lead/Manager, Team Player, Testing, Time Management, United States Citizen, Usability Engineering, User Interface/Experience (UI/UX), Writing Skills
LOCATION
Atlanta, GA
POSTED
6 days ago

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Explore your next opportunity at a Fortune Global 500 organization. Envision innovative possibilities, experience our rewarding culture, and work with talented teams that help you become better every day. We know what it takes to lead UPS into tomorrow-people with a unique combination of skill + passion. If you have the qualities and drive to lead yourself or teams, there are roles ready to cultivate your skills and take you to the next level.

Job Description:

The Experience Content Design and Strategy Supervisor role leads the development and execution of experience content strategy across multiple UPS digital projects, defining how content supports end-to-end customer journeys to ensure experiences are intuitive, consistent, and aligned with business goals. Working at the intersection of content, design, and technology, this role partners with cross-functional teams to create scalable, user-centered solutions, translating user needs and business objectives into cohesive strategies that drive engagement, conversion, and overall experience quality.

Responsibilities

  • Defines and drives content strategy across multiple digital touchpoints, ensuring alignment with customer journeys, brand standards, and business objectives
  • Partners with Design System team to create consistent, reusable content patterns and scalable content models
  • Collaborates with Journey Mapping teams to identify content opportunities, pain points, and moments that matter across the end-to-end user experience
  • Works with Personalization and Targeting/Testing teams to design and implement tailored content experiences that improve engagement and conversion
  • Leads content strategy for digital initiatives, ensuring messaging, structure, and tone are optimized for usability and clarity
  • Translates user insights, behavioral data, and business goals into actionable content and experience recommendations
  • Supports and influences experimentation strategies (A/B and multivariate testing) to validate content effectiveness and drive continuous optimization
  • Identifies dependencies, risks, and opportunities across initiatives, proactively aligning stakeholders and ensuring executional success
  • Develops and presents strategic recommendations, frameworks, and performance insights to senior stakeholders
  • Ensures content quality, accessibility, and consistency across platforms and channels
  • Advocates for user-centered design principles and best practices in content design and digital experience

Qualifications

Required

  • Must live in the same geographic location as the role or be willing to self-relocate to the area
  • Must have a bachelor's degree (or international equivalent) or be a current employee with a minimum of three years of UPS experience
  • Demonstrates ability to create content strategies that support complex digital ecosystems and customer journeys
  • Shows strong understanding of UX writing, information architecture, and content design principles
  • Displays strong writing, editing, and storytelling skills with attention to clarity, tone, and consistency
  • Maintains familiarity with SEO/GEO practices and evolving trends that impact content discoverability
  • Possesses experience working with design systems and creating scalable content patterns
  • Displays proven ability to work cross-functionally with design, product, marketing, and technology teams
  • Demonstrates strong communication skills with the ability to influence stakeholders and drive alignment
  • Possesses experience leveraging analytics, user research, and testing to inform content strategy decisions
  • Conveys familiarity with personalization, targeting, and experimentation frameworks
  • Shows ability to manage multiple initiatives, prioritize effectively, and ensure timely delivery
  • Exhibits strong problem-solving skills and attention to detail

Preferred

  • Bachelor's degree in communications, UX, human-centered design, marketing, journalism, or related field
  • Possesses experience with digital platforms, content management systems, and marketing/experience technology (e.g. Figma, Adobe Analytics, Adobe Experience Manager, and AI writing tools)
  • Demonstrates familiarity with enterprise-level digital ecosystems and omnichannel experience strategies

Additional Information

  • This job is an internal pay grade 20F
  • The last day for internal candidates to apply for this position is June 29, 2026 (11:49 PM EST)
  • Relocation assistance is not available for this role.

Employee Type:

Permanent

UPS is committed to providing a workplace free of discrimination, harassment, and retaliation.

Other Criteria:

UPS is an equal opportunity employer. UPS does not discriminate on the basis of race/color/religion/sex/national origin/veteran/disability/age/sexual orientation/gender identity or any other characteristic protected by law.

Basic Qualifications:

Must be a U.S. Citizen or National of the U.S., an alien lawfully admitted for permanent residence, or an alien authorized to work in the U.S. for this employer.

About the Company

U

United Parcel Service Inc

Working for UPS

Where are you headed? If you’re ready to get what you want out of your job — out of your life — the smart route is at UPS. As a growing, dynamic Fortune 50 organization, we have the kind of opportunities that will help you go as far as your ambition will take you. So if you’re looking to start on a rewarding future, we’ll get you moving in the right direction.


Here at UPS, we have many positions available, from Hourly Part-Time Package Handlers and Seasonal positions, to Drivers, Mechanics, and full time Professional opportunities. We have professional roles available in Marketing, Information Technology, Sales, Engineering, Finance & Accounting, Customer Solutions, and Global Business Services.


Every day, we choreograph the infinite movements of goods, funds, and information in more than 200 countries and territories.


From our early roots as a Seattle, Washington bike-messenger company to our present day, multi-billion-dollar global corporation, our team has held a singular focus – empowering commerce around the world. We have become the world's largest package delivery company and a leading global provider of specialized transportation and logistics services.


From global giants to local mom and pop businesses, we improve distribution networks and manage supply chains to help our customers to do what they do best. That’s how we make the world work better. And that’s how we build better careers and reward people like you for doing what they love to do most. Join us!



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Our Mission

Empowering careers & commerce around the globe takes more than the concerted efforts of innovative thinkers, collaborative teammates & incredible technology. It calls on the values, purpose & mission that have driven us right from the start. We build on our legacy as a caring & responsible corporate citizen through the conduct of our people and company in the communities we serve. Inspire our people & business partners to do their best, offering opportunities for personal development & success.

COMPANY SIZE
10,000 employees or more
INDUSTRY
Transport and Storage - Materials
FOUNDED
1907
WEBSITE
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