Experience Research & Design Team Lead

Experience Research & Design Team Lead

Category

Digital

Job Location

Fort Worth, TX

Tracking Code

500870 EX 10

Position Type

Full-Time/Regular

How will this role impact First Command?

Our goal is to effectively communicate what makes First Command unique to the market we serve so that prospective clients will make First Command the first place they turn in order to plan for their financial security. The User Experience Researcher & Designer will be a key a member of the Experience Design and broader XTO team.

In this role, you will create understanding and empathy around user needs, stated and unstated, for First Command, including designers, product managers, developers, and management. You will do so by conducting primary research, exploring the behaviors and motivations of our users through methods like field visits, surveys, usability testing, user interviews, card sorting, ethnography, and data analysis. Additionally, you will build designs and convey them along with research to stakeholders. A key metric for success in this role will be the ability to influence stakeholders.

The financial services industry is highly competitive, but we believe that First Command provides a unique value proposition for our nation's military families and therefore must sharpen our insights so that how we approach and communicate with clients and prospects makes our value proposition relevant.

What will the employee do in this role?

• Lead the end-to-end design of user-centered experiences across web, mobile, and emerging digital platforms.
• Create user flows, journey maps, information architecture, wireframes, prototypes, and high-fidelity designs using Figma and other industry-standard design tools.
• Partner closely with Product Managers, Engineers, Researchers, Data Scientists, and cross-functional stakeholders to define requirements and deliver impactful design solutions.
• Leverage AI-powered design, research, and prototyping tools to accelerate ideation, improve workflows, generate insights, and enhance product experiences.
• Utilize generative AI capabilities to support user research synthesis, content creation, concept development, and design exploration while maintaining a strong human-centered design approach.
• Conduct and apply user research, usability testing, behavioral analytics, and customer feedback to inform design decisions and validate solutions.
• Present design concepts, strategy, and rationale to stakeholders and leadership, building alignment and driving informed product decisions.
• Translate complex business requirements and technical constraints into intuitive, accessible, and scalable user experiences.
• Contribute to and evolve design systems, component libraries, and interaction standards within Figma to ensure consistency and efficiency across products.
• Advocate for accessibility, inclusive design, usability, and best practices throughout the product development lifecycle.
• Lead design reviews, workshops, and collaborative working sessions to drive alignment and innovation across teams.
• Mentor junior designers and foster a culture of design excellence, continuous learning, and experimentation with emerging technologies, including AI.
• Influence product vision, UX strategy, and roadmap planning to deliver meaningful customer and business outcomes.

What skills and qualifications does the employee need?

Education

• A Degree in related studies (Human Computer Interaction, Human Factors, Data Science, Interaction Design, Cognitive Science, Psychology, etc.), or equivalent real-world experience

Work Experience

• 5-8 years in UX related role doing research and design
• 1-2 years leading UX researchers/designers

Required Knowledge, Skills, and Abilities

• Expertise in Figma, including advanced prototyping, design systems, component management, and developer handoff.
• Experience using AI-powered design and research tools such as Microsoft Copilot, UserTesting AI, Figma Make or similar solutions to improve design effectiveness and team productivity.
• Strong understanding of human-centered design, interaction design, visual design, accessibility, and design thinking methodologies.
• Experience leading large-scale or complex product initiatives within cross-functional environments.
• Excellent communication, storytelling, stakeholder management, and facilitation skills.

Knowledge, Skills and Abilities (preferred)

• Financial Services experience
• Military experience

LI-NC1

LI-Hybrid

2026 First Command Financial Services, Inc. parent of First Command Brokerage Services, Inc. (Member SIPC, FINRA), First Command Advisory Services, Inc., First Command Insurance Services, Inc. and First Command Bank. Securities products and brokerage services are provided by First Command Brokerage Services, Inc., a broker-dealer. Financial planning and investment advisory services are provided by First Command Advisory Services, Inc., an investment adviser. Insurance products and services are provided by First Command Insurance Services, Inc. Banking products and services are provided by First Command Bank (Member FDIC). Investment and insurance products are not deposits, are not insured by the FDIC, and may lose value. A financial plan, by itself, cannot assure that retirement or other financial goals will be met.

First Command does not discriminate in the recruiting of Financial Advisors on the basis of race, color, religion, national origin, sex, marital status, disability, age or veteran status. No information solicited by First Command from you is intended to be used in a discriminatory manner. All information provided by you will be reviewed carefully, but the receipt of an Advisor application or other information does not imply that you will be offered the opportunity to enter into a Financial Advisor/Agent Agreement with First Command.