Fabric & Home Care Integrated Media Manager

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Job Description

North America Fabric and Home Care Integrated Media Manager

P&G is the largest consumer packaged goods company in the world. We have operations in over 75 countries, with 65 trusted brands that improve lives for 5 billion consumers worldwide. This brings many advantages, including the opportunity for our employees to enjoy a diverse and rewarding lifelong career filled with new and exciting challenges.

We believe great ideas emerge from the creative connections that happen between our talented employees and we encourage diverse, multi-functional teams to work together to generate new ideas to address challenges we face.

As an Integrated Media Manager you will:

• Understand and ensure team is on track for all brand-specific media deliverables
• Lead statuses and coordination and communication with the brand team(s)
• Be the business owner of your Brand(s)'s media plan, activation and delivery- ensuring executional excellence
• Gather information and conduct initial data assessment to be used in developing media plans, such as demographic profiles, media usage habits, media costs
• Ensure flowcharts, monthly budgets, authorizations, delivery recaps, competitive analyses, and billing are properly maintained – ensure no miss on communication
• Manage planning and oversee performance analysis of all offline channels.  Collaborate with relevant internal & external stakeholders as needed
• Analyze data sets across various platforms to deliver actionable insights to media partners and business managers
• Lead digital media execution for high value initiatives across a variety of programmatic and social advertising platforms to ensure executional excellence
• Collaborate with internal partners like Senior Media Manager, Analytics & Insights Managers and Brand Managers to develop best-in-class digital media campaigns across Programmatic, Video and Social advertising platforms
• Oversee digital media execution through collaboration with external media agency, ensuring execution is delivered with excellence and in compliance with P&G standards. Partner with agency on platform level performance analysis and optimization strategies
• Remain current on the latest digital media innovation via collaboration with external media platforms
• Partner with Senior Media Manager to evolve category media model through evaluation of media opportunities, building of in-channel & cross-channel tests, & crafting of media landscape POVs
• Work alongside external media agency team to coordinate campaign trafficking, measurement and billing reconciliation

This Role will require the individual to:

• Work well in a team-based, fast paced, detail-oriented environment
• Apply media expertise to lead and develop best in class media plans, approaches, and delivery.
• Navigate effectively through complex issues, leveraging expertise and business understanding to recommend solutions.  Gain alignment to recommendation and oversee execution.
• Manage multiple stakeholders and multiple priorities, balancing short and long term needs and implications.
• Creatively envision solutions that meet the needs of the business
• Continuously learn and build media expertise while becoming fluent in “P&G”
• Keep current with what’s going on in the industry (industry periodicals, email newsletters, websites)

The ideal candidate is/has:

• Results driven: Bias for action
• Exceptional written and verbal communication skills.  Can professionally convey key insights and recommendations to stakeholders across the company
• Flexible and adaptable: Comfortable changing goals and processes to meet business needs
• Intellectually curious: Thirst for learning and for continual improvement.
• Analytical: Able to triangulate data, brand goals and opportunities.  Comfortable with pulling data and crafting a story.
• Operates with discipline: Relentless attention to detail and strong project management skills. Recognizes potential issues and problems, knows when to escalate and propose solutions, where possible. Takes clear ownership of assigned tasks.
• Exhibits strong time management skills and understands the importance of due dates and deadlines
• Sense of ownership and pride in your performance and its impact on the company’s success.

Job Qualifications

Qualifications

• Bachelor’s Degree in business, marketing, advertising, IT or related fields
• 1-3 years experience in a media planning or buying role preferred
• Experience planning and/or executing SEM preferred
• Proficient in Microsoft Office, especially Excel
• Experience analyzing data in ad platforms, Google Analytics or similar reporting dashboards
• Familiarity with media-specific software, tools and data (Guideline Planning / MediaTools, MediaOcean, Prisma, comScore, agency research and planning tools, etc.)

Compensation for roles at P&G varies depending on a wide array of equal opportunity factors including but not limited to the specific office location, role, degree/credentials, relevant skills, and level of experience. At P&G compensation decisions are dependent on the facts and circumstances of each case. Total rewards at P&G include salary + bonus (if applicable) + benefits. Your recruiter may be able to share more about our total rewards offerings and the specific salary range for the relevant location(s) during the hiring process.

Our company is committed to providing equal opportunities in employment. We value diversity and do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Immigration Sponsorship is not available for this role. For more information regarding who is eligible for hire at P&G along with other work authorization FAQ’s, please click HERE.

P&G participates in e-verify as required by law.

Qualified individuals will not be disadvantaged based on being unemployed.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

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