Field & Change Communications Manager

We're looking for a strategic communications leader to join our Global Sales Organization as the connective tissue between company-wide initiatives and the sellers who bring them to life. This role sits at the intersection of change management, executive communications, and field enablement - turning complex, cross-functional priorities into clear, actionable guidance that sales teams can trust and act on. If you thrive on bringing order to complexity, enjoy translating strategy into "what this means for you," and want to shape how a global sales org communicates, we'd love to hear from you!

WHY THIS ROLE EXISTS

This is a newly created and impactful role reports to our Chief of Staff and will drive pivotal messaging and change management. We are looking for a strategic, field-first communications leader to drive clear, consistent, and actionable messaging across GSO. Major field transformations are only as successful as their execution; this role ensures key initiatives are not simply broadcast, but thoroughly understood, adopted, and sustained. You will act as the master air-traffic controller for field communications, equipping sales leaders to cascade change effectively while establishing governance that eliminates noise and protects seller focus.

Our ideal candidate will be based in our Santa Clara, CA office and able to work in-person five days a week.

WHAT YOU'LL DO

• Strategic Change Communications (40%): Design end-to-end change strategies for GTM shifts, compensation updates, and CRM rollouts using structured frameworks (e.g., ADKAR). Build cascade toolkits for leaders, measure adoption, and track field sentiment.
• Field Governance & Communications (30%): Serve as the strategic gatekeeper ("traffic cop") for inbound comms from Product, Marketing, and HR. Manage core channels, enforce message tiering, and translate complex updates into actionable seller guidance.
• Events & Large-Scale Engagement (15%): Partner with leadership on narratives, keynotes, and session arcs for SKO, All-Hands, Sales Leader Experience, and recognition programs.
• Cross-Functional Collaboration & Innovation (15%): Align with PMO, Enablement, Sales Ops, Marketing and Corporate Communications by means of an editorial calendar and alignment forum. Introduce modern formats like short-form video and micro-podcasts to elevate engagement.

WHAT YOU BRING

• Experience & Leadership: ~8 years in B2B tech comms, change management, or enablement. Proven track record of cross-functional impact and ability to lead with influence.
• Change Methodology: Expertise applying Prosci/ADKAR principles across multi-role sales functions (Prosci certification preferred).
• Field-First Mindset: Deep empathy for quota-carrying workflows; ability to write punchy, "What It Means For You" copy free of corporate jargon.
• Governance & Influence: Firmness to push back on non-essential communications, strong executive presence, and proven cross-functional alignment.
• Data-Driven Execution: Skill in using engagement telemetry, sentiment surveys, and adoption metrics to optimize messaging in real time.

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