At Scale, we believe that AI will dramatically improve the world, and our mission is to accelerate the development of AI. As Scale continues to build and develop its field marketing and event program within the public sector space, we are looking for an Events & Field Marketing Manager to support our U.S. Federal Government team in their event and field marketing initiatives, including but not limited to:
third-party trade show sponsorships,
Scale hosted executive events,
Scale hosted practitioner events and meetups, and
our annual flagship AI Leadership Summit.
You will be part of a rapidly growing team with the opportunity to manage and execute events from start to finish, drive lead generation and pipeline growth, and plan event programming with the largest names in AI. The successful candidate will have a solid understanding of the U.S. Federal Government markets, strong project management skills, a strategic mindset, and a passion for public sector work.
Responsibilities:
Execute all planning and logistics for all federal executive dinners, meetups, happy hours, and sponsored trade shows
Establish event activities in line with sales goals and deal acceleration, prioritizing goals from the Federal team leadership and Business Development team on event location and audience
Manage contractor relationships including event production firms and outside vendors, and event budgets
Align with growth marketing on marketing campaigns and marketing qualified lead (MQL) reporting
Track event campaign performance, measuring ROI, results, and metrics through Salesforce
Own all aspects of Scale's annual hosted federal conferences
Support the AI Governance and Policy portion of Scale's annual Scale Summit conference, including content, speaker logistics, agenda, and overall in-person and remote event experience
Interface with external executives and their teams in order to secure speakers and support their presentation planning for Scale hosted events and conferences
Requirements:
Minimum 5+ years experience in event marketing or event management with Federal marketing
Experience fully managing and executing events ranging from 30 to 500+ attendees
Ability to manage and multi-task on multiple projects and events while liaising across internal teams with multiple stakeholders
Impeccable attention to detail and proactive approach to troubleshooting
Excellent written and verbal communication skills - you will be interfacing with the world's leading executives and their teams
Nice to Have:
Experience with Hubspot, Salesforce, and Outreach
Collaborative and positive attitude, with ability to work across teams including with executive leadership and external executives
Community experience a plus
Numbers & Facts
Location
Washington, DC
Skills
Artificial Intelligence (AI)unmatched
Autoscalingunmatched
Budgetingunmatched
Business Developmentunmatched
Campaignsunmatched
Communication Skillsunmatched
Conferencesunmatched
Detail Orientedunmatched
Establish Prioritiesunmatched
Event Managementunmatched
Event Marketingunmatched
Federal Governmentunmatched
Field Marketingunmatched
Governmentunmatched
Identify Issuesunmatched
Lead Generationunmatched
Leadershipunmatched
Logisticsunmatched
Marketingunmatched
Marketing Campaignunmatched
Metricsunmatched
Multitaskingunmatched
Outbound Marketingunmatched
Performance Analysisunmatched
Presentation/Verbal Skillsunmatched
Project/Program Managementunmatched
Relationship Managementunmatched
Return on Investment (ROI)unmatched
Salesunmatched
Sales Qualificationunmatched
Salesforce.comunmatched
Team Lead/Managerunmatched
Team Playerunmatched
Trade Showsunmatched
Writing Skillsunmatched
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