Department: Trust & Wealth Management Reports To: SVP/Chief Trust & Investment Officer Supervises: None Last Updated: 06.03.2026 Summary: Provides assistance to new and established financial institution customers interested in non-traditional banking products and services such as mutual funds and annuities, insurance, or other non-FDIC insured products and services. Major Duties & Responsibilities: - Meet with investors to review their existing financial situation and to establish the client/planner relationship. Analyze their investment portfolio and recommend an asset allocation and specific plan to meet established objectives.
- Develop, recommend, and implement an investment strategy suggesting specific investments and insurance products, for client approval, including separately managed investment accounts, mutual funds, annuities, equities, fixed income investments, corporate and tax-exempt bonds, life insurance, etc. The advisor will continue to monitor these recommendations to meet the client's needs over time.
- Maintain an ongoing client relationship by conducting periodic reviews with each client on a scheduled and as-needed basis.
- Collaborate with all departments of the institution to create a team environment and to meet investor needs. This includes referring customers or members to other areas, as appropriate.
- Provide feedback to referring individuals and departments on the status of the referral.
- Generate additional referrals from personal networking, seminars, and presentations to community groups, including but not limited to CPAs, attorneys, and other centers of influence.
- Keep abreast of new planning tools, products, and resources; changing regulations; and professional standards.
- Understand and comply with all aspects of institution and Cetera policies and practices, including laws and regulations governing the duties and responsibilities of investment sales.
- Maintain all necessary licenses and registrations as required, including completing all mandatory training and industry-related continuing education in a timely manner.
- Consistently demonstrate courteous and superior service to expand investor relationships.
- Exceed expectations in terms of accuracy, efficiency, courtesy, and professionalism.
Education & Experience: - Bachelor’s degree in business, finance, or related field, or equivalent combination of education and work experience required.
- Two or more years of relevant experience in a wealth management environment desired.
- Experience working with the Cetera Wealth Management platform strongly desired.
- Series 7, 66 and insurance licenses strongly desired; and required within first 90 days of employment.
- Completion and approval of pre-hire process, including FINRA, criminal, and credit background check
- Strong initiative that drives results and negotiation skills to initiate, develop and secure relationships with new and existing clients.
- Outstanding analytical skills to determine areas in need of improvement and the ability to find innovative solutions.
- Professionalism with strong presentation, written and verbal communication, and interpersonal skills to conduct formal presentations, address potential and existing client concerns, and communicate with constituents.
- Ability to assess business and customer needs and implement successful solutions using creativity, innovation and judgment.
- Self-starter with the ability to work under minimal supervision.
- Computer skills, including work-processing and spreadsheet programs and financial software.
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