Graphic Designer

Graphic Designer Job Summary:

We are looking for a creative and detail-oriented Graphic Designer to join a software solutions company. This role involves designing and developing engaging experiences, creating visually compelling graphics, and producing print and large-scale event materials. The ideal candidate has a strong understanding of graphic design as well as print production to support various marketing initiatives. This role will require you to be onsite in Herdon, VA five (5) days a week. 

Graphic Designer Responsibilities:

Tradeshow & Large-Scale Event Graphics

• Previous experience designing high-impact visual assets for tradeshows, exhibitions, or large-scale events.
• Knowledge of large-format printing processes, resolution requirements, and material considerations for backdrops, banners, and booth displays.

Print Design & Production Experience

• Experience designing a wide range of print collateral, including posters, brochures, flyers, business cards, wall wraps, glass frosting, window clings, signage, and other custom marketing materials.
• Knowledge of print production processes, including file preparation, color modes, bleeds, material specifications, and coordination with print vendors for specialized finishes and large-format applications.

Graphic Design & Digital Content Creation

• Ability to create visually compelling graphics for websites, social media, and digital marketing campaigns.
• Strong grasp of typography, color theory, and composition to maintain brand consistency.
• Proficiency in Adobe Illustrator, Photoshop, and InDesign for vector graphics, branding materials, and digital assets.

Web Design & Development (WordPress or Webflow)

• Understanding of web design principles, user experience (UX), and responsive design best practices.
• Experience with CMS platforms such as WordPress or Webflow to create and maintain websites.
• Experience designing and optimizing websites for usability, aesthetics, and performance.
• Knowledge of SEO best practices for web design
• Basic knowledge of HTML/CSS is a plus.

Graphic Designer Qualifications:

• 8+ years of experience in graphic design, to include print, digital, and large format.
• Previous experience providing creative direction and executing design solutions for clients, internal teams, or stakeholders.
• Ability to understand brand identity and translate concepts into visually compelling graphics that align with client objectives.
• Strong communication skills to articulate design rationale and receive feedback constructively.
• Ability to create, document, and enforce branding guidelines to ensure consistency across various mediums.
• Experience developing comprehensive brand identity systems, including typography, color schemes, and logo usage rules.
• Experience creating graphics and digital content for websites, social media, and digital marketing.
• Strong understanding of typography, color theory, and composition for brand consistency.
• Proficiency in Adobe Illustrator, Photoshop, and InDesign for branding and digital assets.
• Large-scale event and tradeshow graphics experience, including large-format printing.
• Ability to design backdrops, banners, and booth displays with knowledge of material considerations.
• Proficiency in Adobe After Effects, Premiere Pro, or similar video editing tools required.
• Experience using CMS platforms like WordPress or Webflow for website creation and maintenance.
• Knowledge of print production processes, including file preparation and working with vendors.

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This job is In-Person.

We offer several comprehensive benefits package including health and life insurance, paid and unpaid time off, and retirement and savings plans to qualifying employees.

Download the Sparks Group mobile app from Apple App Store or Google Play.

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Sparks Group is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, pregnancy, citizenship, family status, genetic information, disability, or protect veteran status.