Graphic Designer

Nature of Work This position is responsible for creating and communicating ideas that inform, inspire, and promotes the City of Pigeon Forge. The Graphic Designer will be responsible for developing creative work for digital and print collateral while maintaining consistent brand guidelines. Activities associated with the position include but not limited to developing print materials, maintain brand consistency, work alongside various departments for updates to city website. The ideal candidate should have strong design skills, excellent attention to detail, the ability to manage multiple projects, and a passion for turning ideas into effective visual communications. Job performance is evaluated by the Director of Tourism and Special Events through review of the effectiveness of creativity and ideas, effective communication with all city departments, and strong interpersonal and decision-making skills. Illustrative Examples of Work Create engaging graphics for websites, social media, print collateral, presentations, and marketing materials.Maintain and update the city website using the CivicPlus platform.Communicate website updates with all departments across the city to assure each department page and information in current and up to date.Develop print materials such as brochures, flyers, signage, business cards, and promotional materials and more.Follow consistent brand guidelines across all visual communications.Collaborate with departments across the city to understand project details, deadlines and requirements.Translate concepts and ideas into visually compelling designs.Prepare files for digital and print production, ensuring accuracy and quality.Edit and retouch photographs, illustrations, and other visual assets as needed.Manage multiple projects simultaneously while meeting deadlines.Stay current with design trends, software, technology, and industry best practices.Organize and maintain design files, templates, brand assets, and project resources.Performs related duties as required.