Group Director (Key Art)

UNFOLD (unfoldagency.com) is an award-winning digital creative agency based in Los Angeles, partnering with leading entertainment studios, gaming companies, and global brands to create culture-driving work across digital, social, and emerging platforms.

UNFOLD is seeking an Group Director to help lead the Key Art practice at UNFOLD. This role is ideal for a strategic, client-focused account leader with deep experience in entertainment marketing and a strong understanding of key art campaign development and production workflows. The Associate Director will play a critical role in managing high-profile client relationships, driving cross-functional collaboration, and supporting the continued growth of the business.

The Role

Client Leadership & Account Management

• Serve as a senior day-to-day client lead across key entertainment accounts, building trusted relationships with studio, streaming, and network partners with a focus on key art campaigns.
• Lead account management across campaigns, ensuring alignment between client objectives, creative output, timelines, and budgets.
• Identify opportunities for organic account growth, cross-functional collaboration, and expanded service offerings.
• Support leadership in maintaining a diversified client portfolio across entertainment categories.
• Participate in client presentations, campaign reviews, and strategic discussions.

Creative & Cross-Functional Partnership

• Champion strong collaboration between account and creative teams while helping balance client expectations with creative excellence.
• Maintain a strong understanding of key art workflows from concept development through finishing and adaptations.
• Ensure clear communication and alignment across internal teams throughout campaign lifecycles.
• Partner closely with producers, strategists, and creatives to support efficient execution and high-quality deliverables.

Operational & Business Management

• Oversee scopes, schedules, deliverables, and budgets across assigned accounts.
• Support resource planning, forecasting, and operational efficiency in partnership with leadership.
• Help implement scalable workflows, communication structures, and best practices as the business grows.
• Monitor account health, staffing needs, and delivery risks to ensure successful campaign execution.

Team Leadership

• Mentor and support junior members of the account team.
• Foster a culture of accountability, collaboration, responsiveness, and strong client partnership.
• Contribute to onboarding, training, and professional development across the Accounts function.
• Help strengthen team processes and communication standards.

Business Development & Industry Awareness

• Support new business efforts, pitch development, and relationship-building initiatives.
• Leverage industry knowledge and relationships to help identify opportunities across film, television, streaming, and gaming.
• Maintain awareness of entertainment marketing trends, key art innovation, emerging platforms, and evolving audience behaviors.

Qualifications

• 8–10 years of experience in entertainment marketing, creative advertising, or agency account management.
• Strong background in entertainment key art required; experience with integrated campaigns is a plus.
• Proven ability to manage client relationships and support complex creative campaigns in fast-paced agency environments.
• Strong understanding of creative production workflows, budgeting, scoping, and operational planning.
• Excellent communication, presentation, and organizational skills.
• Ability to balance creative excellence with business objectives and operational needs.
• Experience mentoring or guiding junior team members preferred.
• Existing entertainment industry relationships are a plus.

Unfold Offers

• Competitive Medical (subsidized), Dental and Vision Plan Offerings
• 401K
• Comprehensive List of Paid Holidays
• Flexible Time Off (FTO) Policy
• Partial Mobile Phone Service Reimbursement
• Fitness Stipend
• Holiday Week/Hours
• Generous Supplemental Maternity / Parental Leave Policies
• Budgets for Professional Development and Growth
• Bonuses for Referring Employees
• Numerous Company-Sponsored Events / Activities throughout the year
• Fully Stocked Kitchen in a Pet-Friendly Office
• An Environment that Fosters Growth and Upward Mobility

UNFOLD is a minority-owned business led by two diverse founders who embrace diversity across all areas of the company. We are committed to building teams that reflect a wide range of backgrounds, perspectives, and skills. Employment decisions are based on business needs, job requirements, qualifications, and performance. We strive to maintain a positive, safe, and respectful workplace and have a zero-tolerance policy for discrimination or harassment of any kind.