Analysis Skills, Audience Development, B2B eCommerce, Brand Positioning, Budgeting, Business-to-Business (B2B), Campaigns, Capital Markets, Channel Marketing, Competitive Research, Construction, Customer/Consumer Behavior, Ecosystems, Event Management, Event Marketing, Financial Risk, Financial Services, Global Financial Markets, Information Technology & Information Systems, Insurance, International Business, International Marketing, Market Tracking, Market Trend Analysis, Marketing, Marketing Campaign, Marketing Plan, Marketing Strategy, Metrics, Partner Sales, Performance Analysis, Performance Metrics, Retail, Return on Investment (ROI), Revenue Growth, Revenue Planning, Risk, Risk Management, Stock Market, Strategic Planning
Infopro Digital, the B2B group specialising in information and technology, is currently looking for a Senior Event Marketing Manager to strengthen the team at its Risk Global business.
About the Company
Infopro Digital is a global B2B group with more than 4,000 employees across 26 countries, delivering information, data and technology solutions to professional communities across automotive, risk and insurance, construction, industry and retail.
Risk Global operates as part of Infopro Digital, bringing together leading financial services brands focused on capital markets. With offices in Hong Kong, Lisbon, London, Nashville, New York and Singapore, Risk Global delivers research, events, marketing services and data solutions to senior professionals across global financial markets.
Risk Global is the preeminent industry source of research and data for financial services professionals focused on the transfer and management of risk. Through its platforms and events, the business delivers high‑value insight and analysis to clients across the global capital markets ecosystem.
Role Overview
As Senior Event Marketing Manager - Americas, you will lead the event marketing strategy across the region, driving audience growth, brand positioning and commercial performance for Risk Global's events and market access solutions.
This is a high‑impact role within a fast‑paced environment, working across multiple brands, products and teams to deliver integrated marketing campaigns and support revenue growth.
Key Responsibilities
- Develop event marketing strategies for the Americas in partnership with Sales and Product teams
- Define and execute integrated, multi‑channel marketing campaigns aligned to business objectives
- Plan and deliver marketing strategies across products, regions and target audiences
- Own and track marketing performance against KPIs, revenue targets and audience growth metrics
- Lead marketing delivery across key flagship events including Risk Live Boston, Energy Risk USA, Tech & Data in Financial Markets and Risk Live Nashville
- Set, manage and optimise marketing budgets to maximise return on investment
- Monitor market trends, competitor activity and customer behaviour to inform strategy
- Analyse internal and external data to drive audience development and database growth strategies
- Collaborate with global marketing teams to deliver consistent cross‑regional messaging and campaign alignment
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Infopro Digital Bidco Ltd